article thumbnail

7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

article thumbnail

9 Keys To Employing Social Media To Grow Your Startup

Startup Professionals Musings

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. He has one of the first books on this subject, and he breaks the process down into nine key activities, as follows: Get focused and identify goals. Get attention and reach your audience.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Active.com Brags About Social Media Growth

socalTECH

San Diego-based Active.com , the sports and fitness site owned by Active Network, is bragging today that it has reached more than one million social media fans. Those fans include both Facebook fans and Twitter followers, as well as other social sites. READ MORE>>.

article thumbnail

LA Looks To Prove It's A Social Media Mecca

socalTECH

Los Angeles is looking to prove it is a center of the social media universe next week, with a roster of events for Social Media Week Los Angeles. According to local event organizers, the Los Angeles Social Media Week events--75 in all--are expected to have well more than the 4,000 who participated last year.

article thumbnail

9 Strategies For Maximizing Your Social Media Impact

Startup Professionals Musings

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. " He has one of the first books on this subject, and he breaks the process down into nine key activities, as follows: Get focused and identify goals. Measure customer response and action.

article thumbnail

6 Ways The Business Social Media Players Are Changing

Startup Professionals Musings

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

article thumbnail

Social Media Matching

SoCal CTO

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition.