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Causal IQ Expands Into Las Vegas

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Los Angeles-based programmatic advertising provider Causal IQ said last week that it is expanding into Las Vegas, as part of an expansion to serve the casino-entertainment market. The company said the move will help it serve the tourism and gaming industry. and Westlake Village, California. READ MORE>>.

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J.D. Power Buys Korrelate

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Westlake Village-based J.D. Power , the unit of McGraw Hill Financial which measures consumer opinions of automotive manufacturers, said Wednesday that it has acquired digital advertising company Korrelate. power jdpower korrelate automotive information consumer sales advertising merger acquisition auto analytics software'

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Conversant Becomes Part Of Alliance Data After $2.3 Billion Deal

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Westlake Village-based online advertising company Conversant --which until recently was known as ValueClick--is now officially part of Alliance Data , after the completion of Alliance Data''s acquisition deal with the company. conversant valueclick merger acquisition alliance data alliancedata advertising online marketing'

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ValueClick Acquires Dotomi For $295M

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Westlake Village-based online advertising firm ValueClick said Tuesday afternoon that it is acquiring Dotomi , a provider of real-time, dynamic display advertising technology, in a deal worth $295M. ValueClick said the acquisition will help it meet the needs of marketers. READ MORE>>.

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ValueClick Expands Into Home and Garden Ads

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Westlake Village-based ValueClick said today that it has launched a new, vertical advertising network focused on the Home and Garden sector. ValueClick said its new Modern Living Media network will deliver targeted consumer audiences for home and garden marketers and agencies, and has a potential reach of 8.5 READ MORE>>.

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Eight Repeat Entrepreneurs To Watch In SoCal

socalTECH

Row 44 / John Guidon / Westlake Village - Guidon sold his last firm--Comcore Semiconductor--back in 1998 to National Semiconductor, for a substantial gain. His latest startup, Factual, is aimed at the data mashup and open data market. Less known--a healthy domain name registration business.

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Thanks to socalTECH's Sponsors

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Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. Helping entrepreneurs succeed. Binary Pulse Technology Marketing (www.binarypulse.com). Advertisers. Cox Communications - Orange County - Looking for Product Marketing Manager. Westlake Village. They include: Sponsors.

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