Advertising Information RSS Technology 
Both Sides of the Table
FEBRUARY 21, 2010
When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. I covered that topic in my Twitter is RSS post.
InfoChachkie
JULY 16, 2012
Coull Offers Advertisers Video Skimlinks. Apologies: an incomplete draft of this article was inadvertently sent out previously via RSS. Such solutions combine the power of a video’s capacity to inform with a direct response ad’s ability to facilitate a desired action. This article originally appeared on Forbes HERE.
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Startup Professionals Musings
SEPTEMBER 19, 2020
A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Guy Kawasaki, in his classic book “ Enchantment: The Art of Changing Hearts, Minds, and Actions ” provides some in-depth recommendations on the “how to” of pull technology. Make it fast.
InfoChachkie
JULY 25, 2012
RingRevenue's unique technology allows online and offline advertisers and publishers to consistently increase revenues from mobile, print, search and email campaigns by tracking the phone calls generated by such ads. Our technology helps to establish, optimize, and monetize your mobile marketing opportunities. Share and Enjoy.
InfoChachkie
JULY 5, 2012
Coull Offers Advertisers Video Skimlinks. <JG Such solutions combine the power of a video’s capacity to inform with a direct response ad’s ability to facilitate a desired action. <Break However, they were expensive to create because they required advertisers to employ full-service media agencies.
Both Sides of the Table
DECEMBER 5, 2010
asymmetry, real-time, curated RSS / link-sharing]. Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. emerge and are there any lessons to be gained about the future?
InfoChachkie
JULY 9, 2012
Networks have significantly increased YouTubers’ advertising revenue by negotiating sponsorships and large ad purchases with major brands. By allowing advertisers to purchase ads across a cadre of YouTubers, Internet TV networks can achieve their efficiency and reach goals.
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