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VideoAmp Pulls In $70M Funding Round

socalTECH

Santa Monica-based advertising startup VideoAmp said on Wednesday that it has raised a big $70M funding round, led by the Raine Group, and also included Ankona Capital, Mediaocean, and RTL Group. The company's software is used for TV and video advertising analytics. VideAmp has now raised $106.6M READ MORE>>.

Funding 113
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GumGum Gets $26M In New Funding

socalTECH

Santa Monica-based GumGum , the online image-based advertising startup led by Ophir Tanz, has raised a big, $26.0M GumGum offers up an in-image, advertising platform which allows advertisers to place ads within photos, in a contextually relevant way. READ MORE>>.

Funding 100
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). Naturally I’m excited about this investment or I wouldn’t have done it.

Mobile 282
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mDialog Finds $5M

socalTECH

Santa Monica-based mDialog said Wednesday afternoon that it has raised $5 million in a Series A round of funding. mDialog said the investment will be used to expand its producrs across mobile and connected devices such as the iPad and iPhone, as well as Android, Roku and other platforms.

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Applied Semantics' Gil Elbaz A Backer Of Real Time Ad Firm

socalTECH

Gil Elbaz , one of the founders of Applied Semantics , the often unheralded Santa Monica-based creator of what is now Google's AdSense product, is one of the angel investors in San Francisco-based Triggit , a developer of a real time ad bidding platform, it was revealed today.

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Interview with Nick Higgins, Joost

socalTECH

Last week, Adconion (www.adconion.com) announced that it had spun out Joost (www.joost.com), its online video service, into a separate company, which is going to be based out of Santa Monica. Nick Higgins: Adconion was founded six years ago as an advertising network. First, describe what Joost's business is nowadays?

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Interview with Clark Landry, GraphEffect

socalTECH

For today's interview, we caught up with Clark Landry , the chairman of GraphEffect (www.grapheffect.com), a Santa Monica company which is helping other companies to hone their advertising on Facebook. Clark Landry: GraphEffect is a company that helps other companies advertise effectively on Facebook.