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PaeDae Ties Into appMobi

socalTECH

Los Angeles-based mobile advertising startup PaeDae announced this morning that it has tied into Intel''s appMobi effort, which will allow Intel developers to integrate with its advertising platform. appMobi develops cross platform application development software for HTML5 and Javascript, and was acquired by Intel last year.

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OpenX Rolls Out Google AMP Compatibility

socalTECH

Pasadena-based programmatic advertising marketplace operator OpenX has rolled out compatibility with Google AMP, Google's effort at a highly optimized set of rules for mobile web pages, across its entire set of products, the companys aid Monday. READ MORE>>.

OpenX 100
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GumGum Makes Images Profitable for Publishers

Tech Zulu Event

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. After Tanz had sold his pre-Instagram photo-sharing app called MoJungle, he was intrigued with notion of bringing advertising to photos, and had no idea if it was even possible.

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A Chat with Chris Tragos of Jetpack

socalTECH

Chris Tragos: Jetpack is an ad platform, which I would describe as the most beautiful, best engaging, and most performant ad product for desktop, mobile, and tablet. Chris Tragos: Typically, with an advertising RFP, a campaign will come pre-loaded with a standard ad spot and creative. What is Jetpack, and what do you do?

Buzznet 100
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Congrats To The Spotlight: LA Tech Fall Presenting Companies at UCLA

Tech Zulu Event

Leveraging mobile application and online platform. As a result, the team transformed the advertising industry with the creation of the first in-image ad network. CitySourced is a real time mobile civic engagement platform. InVenture is next stage microfinance – focusing on providing expansion capital.

UCLA 102
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Tealium Adds $35M to Expand Technology, Sharpen Customer Focus

Xconomy

Tealium, a San-Diego startup that provides online advertising tag management and marketing services for enterprise customers, has raised $35 million in a growth financing deal intended to expand its technology and market reach. For us, it’s never been about tags or Javascript. It’s been about data.

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Spotlight: LA Tech | One Year, Recap, and Thank You!

Tech Zulu Event

As a result, the team transformed the advertising industry with the creation of the first in-image ad network. Howard is now CEO of Gamzee, a new social game company building games for the new Facebook mobile platform. CitySourced is a real time mobile civic engagement platform. Community Sponsors.

Idealab 77