Advertising Metrics Product Santa Monica 
socalTECH
MARCH 20, 2015
Santa Monica-based food show producer Tastemade , the venture-backed Youtube show developer, said that it has conducted a brand research study, which finds that brands that integrate into content do far better with viewers than those who use typical advertising. READ MORE>>.
socalTECH
MAY 19, 2009
Santa Monica-based Business.com , which provides online directories for B2B purchasing, announced today that the firm has launched a new tool to help advertisers access pay-per-click metrics on the site. Tags: business.com online advertising guide analytics. Business.com is now owned by R.H. READ MORE>>.
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socalTECH
APRIL 4, 2011
For today's interview, we caught up with Clark Landry , the chairman of GraphEffect (www.grapheffect.com), a Santa Monica company which is helping other companies to hone their advertising on Facebook. Clark Landry: GraphEffect is a company that helps other companies advertise effectively on Facebook.
SoCal CTO
NOVEMBER 10, 2009
He has a really interesting background as a product manager and now an entrepreneur. Like many product managers, my background is fairly eclectic. That's where I learned I enjoyed interacting with customers and working with development teams to build and launch products. Tell me a bit about your background. How did it help you?
Tech Zulu Event
NOVEMBER 28, 2011
He disclosed the struggles he went through in building a solid productive team. Being that the theme of the night was community, it was perfect that the event was held at CoLoft , a workspace in Santa Monica that focuses on start up entrepreneurs. Noah has what I believe he called “Thank You metrics”.
socalTECH
JANUARY 24, 2011
The objects we are focused on are out-of-home advertising. That's the big opportunity for us, out of home advertising, to make it engaging, and ultimately, measurable. Matthias Galica: My last role was as a product manager for another local startup, Woome.com, an online dating site. The best metrics are estimated impressions.
Tech Zulu Event
JULY 31, 2014
This month, Siemer and Associates hosted its 4th Annual invitation-only Silicon Beach Summit at Casa Del Mar and Shutters on the Beach in Santa Monica, California. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce. Ninja Metrics.
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