socalTECH

JUNE 16, 2009

Santa Monica-based Tsavo , the online media company which owns Manolith, Twirlit, Kidglue, and Nibbledish, has lost its Vice President of Product and Design, Mike Macadaan. Tsavo develops content-focused web sites which apply technology to serve up more relevant information and advertising depending on who was visiting those web sites.

Tsavo 100

Tsavo Twiistup Santa Monica Content 100

Tech Zulu Event

FEBRUARY 18, 2013

Think about how many images are on the web. The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. Advertising is approaching $50 billion dollars online, whereas licensing is maybe $1 billion on a good day,” said Tanz. “It

Advertising 98

Advertising Santa Monica Startup Content 98

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

socalTECH

SEPTEMBER 27, 2010

Last week, Santa Monica-based Tecca (www.tecca.com) launched a consumer electronics, consumer information service, backed by Fuse Capital and Best Buy. Mickie Rosen: Tecca is the easiest and most helpful independent service for mainstream consumers to learn, shop, and make the most of their personal technology.

Incubator 239

Incubator Startup Web Technical Review 239

Tech Zulu Event

DECEMBER 23, 2013

It’s a promotional video for a technology company. In-picture advertisements? Instead, we’ve matured and grown our technologies and sales infrastructure to a point where the intersection between where we are and where we want to be is perfect to facilitate growth. . ” Online advertising is changing.

Technical Review 76

Technical Review Advertising Google Screening 76

Both Sides of the Table

MARCH 30, 2010

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. The first big wave of this change came from the introduction of the iPhone, which was the first well built mobile device for using the web.

Mobile 282

Mobile Invest Company Companies 282

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. If you look at anything that's evolved in consumer technology, it always starts pretty basic.

Demand 240

Demand Media eHow Content 240

Both Sides of the Table

JULY 1, 2010

-Analytics also extend to iPhone and web apps using Facebook Connect. Founded in 2008 in Santa Monica by Ron Goldman (former CRO of shopping.com) and Rahul Sonnad. Danish VOIP technology company founded in 2006 by entrepreneur Tanveer Sharif. Company plans to use the capital to build out sales and marketing and r&d.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Frank Addante

MAY 24, 2007

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Wireless & Voice Application Software) Exit: technology acquired Lesson: Timing is critical. Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Zondigo, Inc. Startup 3.0:

Advertising 40

Advertising Startup Venture Capital Outsource Development 40

socalTECH

MARCH 4, 2010

Recently, Santa Monica-based Docstoc (www.docstoc.com) launched a new marketplace on its site, for anyone interested in selling professional documents. That works like Docstoc, which is now probably the fastest growing web site for small businesses. In San Francisco, it's technology people looking to find business people.

Technical Review 171

Technical Review Rustic Canyon Screening Startup 171

Tech Zulu Event

SEPTEMBER 20, 2010

IngBoo is an online marketplace for information updates-where consumers receive timely updates on relevant topics and web publishers compete effectively for consumer attention. enables developers to sell cross-platform web-apps that optimize to your mobile device. You can now switch your phone and take your apps with you.

Social Media 71

Social Media Technical Review Mixergy Tech Coast Angels 71

socalTECH

OCTOBER 21, 2009

Gil is one of the founders of Applied Semantics, the firm acquired by Google for its AdSense technology. We have improvement tools, and you can either use our technology or leverage the community to improve the data and clean that data. We spoke with Gil about the purpose of Factual, and what it's trying to do.

Startup 190

Startup Google S3 Platform 190

Tech Zulu Event

OCTOBER 20, 2011

For those who still might be wondering what Spotlight: LA Tech is all about, It’s a screening room for new technology homegrown in our region. GumGum was founded in 2007 when a team of seasoned Internet entrepreneurs realized web site publishers were missing out on valuable revenue by not monetizing their image-based content.

UCLA 102

UCLA Company Companies Idealab 102

Tech Zulu Event

SEPTEMBER 24, 2010

IngBoo is an online marketplace for information updates-where consumers receive timely updates on relevant topics and web publishers compete effectively for consumer attention. enables developers to sell cross-platform web-apps that optimize to your mobile device. You can now switch your phone and take your apps with you.

Social Media 60

Social Media Technical Review Tech Coast Angels Venture Capital 60

Tech Zulu Event

OCTOBER 28, 2011

GumGum was founded in 2007 when a team of seasoned Internet entrepreneurs realized web site publishers were missing out on valuable revenue by not monetizing their image-based content. As a result, the team transformed the advertising industry with the creation of the first in-image ad network. Making Spotlight: LA Tech Fall Possible.

Idealab 77

Idealab Tech Coast Angels Startup Platform 77

Tech Zulu Event

OCTOBER 28, 2011

GumGum was founded in 2007 when a team of seasoned Internet entrepreneurs realized web site publishers were missing out on valuable revenue by not monetizing their image-based content. As a result, the team transformed the advertising industry with the creation of the first in-image ad network. Making Spotlight: LA Tech Fall Possible.

Idealab 49

Idealab Tech Coast Angels Startup Platform 49

SoCal CTO

NOVEMBER 10, 2009

to work on an entertainment-related technology project and have stayed ever since. I then worked as a product manager at NetZero/United Online in the VOIP group, and then most recently at Google as a product manager on the Picasa/Photos team based in Santa Monica. and also to local advertisements. Details coming soon!)

Product 150

Product Entrepreneur Social Media Google 150

Tech Zulu Event

AUGUST 31, 2011

Friday evening, August 19th, rolled around and Startup Weekend LA was underway with attendees showing up at Coloft in Santa Monica around 6:00 pm and the classic Idealab keg there to quench everyone’s thirst.

Los Angeles 73

Los Angeles Startup Angel Tech Coast Angels 73

Frank Addante

JUNE 10, 2007

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Wireless & Voice Application Software) Exit: technology acquired Lesson: Timing is critical. Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Zondigo, Inc. Startup 3.0:

Startup 40

Startup Technical Review Software Review Advertising 40

SoCal Delicious

OCTOBER 8, 2012

In growing numbers, Silicon Valley executives—long based in tech strongholds like Santa Clara and Palo Alto—are buying homes in Los Angeles, as the lines between the technology and entertainment businesses grow blurrier. WSJs Lauren Schuker Blum shows us around. More than 600 tech start-ups have sprung up in L.A.

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44

Both Sides of the Table

FEBRUARY 15, 2011

I’m just not sure you can build a great technology firm outside of Bay Area.&#. I live in the city of Santa Monica. Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars. Let me use LA as an example.

Venture Capital 313

Venture Capital Southern California Google Startup 313