Startup Professionals Musings

DECEMBER 17, 2013

As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. Sales data needs to be correlated to advertising campaigns, price changes, seasonal forces, competitive actions, and other costs of sales. Size of gross margin.

Metrics 100

Metrics Technical Review Sales Custom 100

Berkonomics

MAY 30, 2019

Growing weary of paid advertisements. We have grown more than a bit weary of most advertising, no matter in what form. Given the statistics quoted above, you must find ways to have your consumers endorse your product publicly, and in a form that is divorced from looking like an advertisement.

Case Study 120

Case Study Study Custom Customer 120

SoCal Tech Calendar

JANUARY 18, 2013

We will cover how Facebook ads work, how to create and manage a campaign, and how statistics can be used to optimize your results. We will review the history of online advertising and discuss the opportunities this channel presents for turning fans into customers. See [link] (more)

Statistics 100

Statistics Advertising Sites Custom 100

Berkonomics

JUNE 30, 2012

We have grown more than a bit weary of most advertising, no matter in what form. How do you reach an audience that pays less attention to advertising then at any time in the past one hundred years? How do you reach an audience that pays less attention to advertising then at any time in the past one hundred years?

Case Study 212

Case Study Study Social Network Advertising 212

Tech Zulu Event

DECEMBER 23, 2013

It’s a promotional video for a technology company. In-picture advertisements? We talk tech, get a reminder of GumGum’s goals, and get some additional info on what they’re working hard on. ” Online advertising is changing. ” Online advertising is changing. ” Wait, what?

Technical Review 76

Technical Review Advertising Google Screening 76

Tech Zulu Event

SEPTEMBER 5, 2014

Companies are constantly looking for the next way to get their brand out there, whether it may be through viral marketing campaign or through simple advertisements, but a marketing agency can only do so much. James De Julio says, “The statistics on videos more likely generating more clicks or likely to be shared is pretty staggering.

Ideas 80

Ideas Technical Review Startup Statistics 80

Tech.Co

JANUARY 10, 2018

In the Harvard Business Review Female Economy 2009 report, women purchasing power was predicted to control about $28 trillion in annual global consumer spending, if not more. Connecting with your customer via social media, forums or advertising is the norm these days, but there’s nothing as strong as building a community around your brand.

Tips 71

Tips Custom Customer Dollar Shave Club 71