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VCs, Investors, Celebrities Back New Women's Soccer League For LA

socalTECH

Local venture capitalists, investors, and celebrities have launched an effort to bring a new, professional women's soccer team to Los Angeles, as part of the National Women's Soccer League (NWSL). According to Angel City --although it has yet to have an official name or venue--the group hopes to announce one before the end of the year.

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More investors are betting on virtual influencers like Lil Miquela

TechCrunch LA

Meanwhile, new venture-backed companies like the superstealthy Shadows, SuperPlastic and Toonstar are all developing virtual characters that will launch via social media channels like Snap and Instagram, or on their own platforms. ” Los Angeles-based Brud is by far the most established of this new breed in the U.S. (at

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Fullscreen Buys McBeard

socalTECH

Los Angeles-based MCN a href="[link] > has acquired social media studio McBeard , the two coampanies said earlier this week. McBeard, which is also based in Los Angeles, provides custom content production and distribution to such clients as Coca-Cola, 20th Century Fox, Sony Pictures, Mary Kay, NBC Universal, Warner Bros.,

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Why an Atlanta-based Black influencer collective swapped their collab house for a studio

TechCrunch LA

From Los Angeles to Silicon Valley , a trend emerged among social media influencers and startup founders alike: move into a mansion with 10 or so collaborators, work day and night together to build fame and wealth, and hope that your new roommates do their dishes.

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Live streaming studio, Culture Genesis, launches its first show, the quiz-based Trivia Mob

TechCrunch LA

A new generation of entrepreneurs is emerging to refashion the Los Angeles studio system for the digital age forming companies that combining live-streamed video, podcasts, and the newfound social media celebrities to craft entertainment for a new breed of consumer.

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How the myth of the ‘girlboss’ harms emerging women in tech

TechCrunch LA

Nasty Gal CEO Sophia Amoruso is credited with coining the term in the title of her 2014 memoir, “#Girlboss,” which chronicled her rags-to-riches success and was adapted into a Netflix show. It’s more of a mockery,” said Isa Watson , founder and CEO of social media app Squad. Please stop using the word Girlboss thank you.

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How to Out Amazon, Amazon

Both Sides of the Table

This is true whether it’s physical products or media products. Think about the tension between media companies and cable operators like last year when Viacom threatened to pull Nickelodeon, Comedy Central, MTV, BET, etc. This is an age-old marketplace tension where leverage often determines the value captured.

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