This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
In both cases, the answer was that the founder would go to find other ideas, turn those into paper descriptions and validate it with customers. Customer Validation 101. The Fallacy of CustomerDevelopment Hubris Versus Humility: The $15 billion Difference Less is More, More or Less Yes, but who said they’d actually BUY the damn thing?
Article first published as Steve Blank Discusses Origin And Future Of Lean Startup Movement on Technorati. free weekly Infochachkie articles! The Lean Startup approach dictates that successful customerdevelopment is an iterative process. Steve is also a Stanford Professor and noted marketing entrepreneur.
This article originally appeared on Inc.com. I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. Steve Blank calls this “ customerdevelopment ” in which you built an initial product that is in search of “product / market fit.”
Both programmers, the two reconnected after doing stints as customdevelopers during and after college, and then when they were developing tools for their families’ businesses as residential contractors in the Los Angeles suburb of Glendale.
These magazines are full of wonderful photos and articles depicting the “good life”. But I digress. To get to my point the waiting room is full of great magazines that I personally don’t subscribe to, but love to read. Even the ads are attractive in these types of publications. And that was what had caught my attention.
The Ultimate Combination of Startup Business Development Methods - ArcticStartup , November 16, 2010 I've been a huge fan of Steven Blank's CustomerDevelopment methodology for a long time. Your First Iteration of an Idea Will Be Wrong. think his slides are great (and by far much easier on the eye then mine.). What went wrong?
If you’re interested in that topic I cover it in the article linked previously. I made a diversion in the article that I shouldn’t have taken. Why fail fast is wrong, irresponsible, unethical and heartless : I’ve read all of the fail fast, fail cheap articles. This is wrong.
Since then, I have written many detailed articles exploring, evaluating, and identifying areas of improvement for real products — along the components that make up Quick-UX. Ashley co-wrote a recent Newsweek article titled “Forget Brainstorming.&# Customer Validation needs to have the CEO actively involved. About Quick-UX.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content