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Startup Professionals Musings
AUGUST 24, 2022
Leaders and investors need to know if you have and are tapping into your key sources of relevant data, including web analytics, sales management data, and customer relationship management (CRM) software. You must have a strong Chief Marketing Officer (CMO) with a clear strategy for spending, and metrics to gauge results.
Startup Professionals Musings
AUGUST 13, 2022
On the other hand, if you are into solar technologies, there is probably an advantage to being in Arizona or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5
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InfoChachkie
MARCH 23, 2015
A version of this article previously appeared in the Wall Street Journal. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles! The concept was first introduced by Fred Reichheld in a 2003 Harvard Business Review article entitled "One Number You Need to Grow.". Wayne Gretzky.
Tech Zulu Event
NOVEMBER 28, 2011
I am a raving fan of AppSumo because the creator of the brand, Noah Kagan , leads his company focusing on community first and sales second. To prove that point, tonight I had the privilege of hearing him speak at Lean LA , a Los Angeles group that helps high tech start-ups build great companies on a budget. It makes sense.
Startup Professionals Musings
NOVEMBER 9, 2019
On the other hand, if you are into solar technologies, there is probably an advantage to being in Arizona or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5
Both Sides of the Table
DECEMBER 27, 2011
I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” The most obvious way to explain this is with sales people. “COGS” represents the amount that each sale costs you.
Startup Professionals Musings
MAY 16, 2015
On the other hand, if you are into solar technologies, there is probably an advantage to being in Phoenix or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5
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