Startup Professionals Musings

AUGUST 24, 2022

Leaders and investors need to know if you have and are tapping into your key sources of relevant data, including web analytics, sales management data, and customer relationship management (CRM) software. You must have a strong Chief Marketing Officer (CMO) with a clear strategy for spending, and metrics to gauge results.

Customer 100

Customer Custom Acquisition Technical Review 100

Berkonomics

JULY 9, 2020

And with the rise of modern technology-driven businesses, the same is true of management in the business world. You should consider creating such a dashboard or reviewing the one you use if already driving with one at hand. Find metrics that will be “leading indicators” of trouble to come. Managers need real time information.

Metrics 156

Metrics Software Review Statistics Technical Review 156

Startup Professionals Musings

FEBRUARY 6, 2021

Words alone, like “improved efficiency”, “paradigm shift,” and “breakthrough technology” won’t convince people to follow you. For example, early adopters may be easily sold, but new technology product success really hinges on adoption by certain demographics, perhaps more influenced by celebrities or mommy bloggers.

Startup 155

Startup Resource Metrics Technical Review 155

Startup Professionals Musings

DECEMBER 13, 2019

It’s always tempting to think that more product variations will satisfy more customers and lead to new sales. Unit costs are important, but don’t forget about the cash flow hit, extra storage costs, and the probability of obsolete inventory due to necessary updates or pivots. Use multiple small orders at first.

Outsource Development 122

Outsource Development Outsource Metrics Technical Review 122

Startup Professionals Musings

AUGUST 13, 2022

On the other hand, if you are into solar technologies, there is probably an advantage to being in Arizona or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5

Technical Review 123

Technical Review Oracle Software Review Ideas 123

Startup Professionals Musings

NOVEMBER 28, 2013

A closer analysis often indicates the cause to be a lack of diligence in handling common business finances. A required metric is average days to payment compared to expectations. If you fail to pay a cash obligation when it is due, the business is technically insolvent. This difference will kill your profit margin.

Technical Review 100

Technical Review Entrepreneur Summary Pricing 100

Startup Professionals Musings

OCTOBER 20, 2012

A closer analysis often indicates the cause to be a lack of diligence in handling common business finances. A required metric is average days to payment compared to expected. If you fail to pay a cash obligation when it is due, the business is technically insolvent. This difference will kill your profit margin.

Technical Review 109

Technical Review Startup Entrepreneur Summary 109

Startup Professionals Musings

JUNE 1, 2022

Technology, competitors, and customers are changing every day, so the “ tried and trusted ” ways you do things need to be reviewed and updated regularly. It’s easy to jump to conclusions and attack the symptoms of a new problem, such as blaming the marketing team for declining sales. Make your creativity worth their efforts.

Technical Review 120

Technical Review Customer Custom Social Media 120

Tech Zulu Event

NOVEMBER 28, 2011

I am a raving fan of AppSumo because the creator of the brand, Noah Kagan , leads his company focusing on community first and sales second. To prove that point, tonight I had the privilege of hearing him speak at Lean LA , a Los Angeles group that helps high tech start-ups build great companies on a budget. It makes sense.

Metrics 87

Metrics Email Startup Technical Review 87

Berkonomics

AUGUST 15, 2013

And with the rise of modern technology-driven businesses, the same is true of management in the business world. You should consider creating such a dashboard, or reviewing the one you use if already driving with one at hand. Earliest warning metrics: What good is information if you can’t act upon it in a timely manner?

Metrics 184

Metrics Software Review Statistics Technical Review 184

InfoChachkie

MARCH 23, 2015

A company''s Net Promoter Score (NPS) is a beloved metric slavishly tracked and reported by product marketing and customer support executives of both established and nascent enterprises. The concept was first introduced by Fred Reichheld in a 2003 Harvard Business Review article entitled "One Number You Need to Grow.". Wrong Question.

.Net 100

.Net Startup Satisfaction Technical Review 100

Both Sides of the Table

DECEMBER 27, 2011

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. “COGS” represents the amount that each sale costs you. .

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

JUNE 5, 2019

Too many business owners still think of “ customer support ” as an after-sale process to rectify customer problems with completed transactions. Customers expect you to provide access via their mobile devices, as well as being responsive to sales and support questions on social media and multiple Internet channels and partners at their whim.

Customer 84

Customer Custom Company Companies 84

Startup Professionals Musings

NOVEMBER 9, 2019

On the other hand, if you are into solar technologies, there is probably an advantage to being in Arizona or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5

Startup 97

Startup Technical Review Oracle Software Review 97

Both Sides of the Table

NOVEMBER 14, 2017

Nearly every successful tech startup I’ve observed over the past 20 years has gone through a similar growth pattern: Innovate, systematize then scale operations. So it makes me laugh to this day when I talk with a journalist or potential investor in the company and they ask flippantly, “How is MakeSpace a technology company?”

Startup 286

Startup Technical Review Customer Custom 286

Startup Professionals Musings

DECEMBER 27, 2019

My simple answer is that they keep their focus on customers, rather than technology. They present a convincing story that every entrepreneur has the same potential, but most get sidetracked and bogged down by their technology, competitors, and internal organization. Incorporate AI-powered data and metrics systems.

Marketing 123

Marketing Technical Review Customer Custom 123

Tech Zulu Event

DECEMBER 13, 2013

The nuts and bolts of our tech company is that CMS in the middle, the connection engine. When I went full-time, I did not have the full-time support on the tech side I wanted. So, I have no tech support right now. Which I have shown to do, but anybody who invests in tech, invests in team. It’s a huge challenge for me.

Technical Review 87

Technical Review Mobile Startup Los Angeles 87

Startup Professionals Musings

NOVEMBER 4, 2019

Thus, I’m more impressed with entrepreneurs who ask me to review their implementation plan, rather than listen again to their idea. Some dreams sound great, but may not yet be viable or proven with today’s technology. There are lots of resources available for the challenge of that activity, including the Internet and mentors like me.

Ideas 94

Ideas Slides Technical Review Patents 94

Startup Professionals Musings

OCTOBER 8, 2018

As a long-time advisor to entrepreneurs and business owners, I rarely find someone who doesn’t proclaim that the business world is changing rapidly, with new technology, new customer expectations, and new cultures. You need to communicate quantified and updates goals quarterly, including the metrics to assess progress and success.

Technical Review 84

Technical Review Customer Custom Startup 84

Startup Professionals Musings

OCTOBER 25, 2014

Words alone, like “improved efficiency”, “paradigm shift,” and “breakthrough technology” won’t convince people to follow you. For example, early adopters may be easily sold, but new technology product success really hinges on adoption by certain demographics, perhaps more influenced by celebrities or mommy bloggers.

Startup 108

Startup Resource Metrics Technical Review 108

Startup Professionals Musings

MARCH 25, 2016

Update your technology to reach new customer segments. Make sure you website is mobile-friendly, totally user-friendly, includes a blog and provides for customers review and feedback. They are looking for online reviews and social-media recommendations from their friends. Include mobile-app support and new social-media channels.

Customer 55

Customer Custom Marketing Social Media 55

Startup Professionals Musings

MAY 16, 2015

On the other hand, if you are into solar technologies, there is probably an advantage to being in Phoenix or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5

Startup 109

Startup Technical Review Oracle Software Review 109

Startup Professionals Musings

JULY 17, 2019

As a business advisor, when I bring this up, at best I will hear the defense that you are focused on the strategy of the moment, such as such as how to increase sales, or reach a new market. Highlight your competitive value, not your technology. The result is a business plateau that hits you like a ton of bricks.

Technical Review 87

Technical Review Customer Custom Competition 87

Jason Nazar

MAY 1, 2016

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. For startup entrepreneurs, you can also track these metrics with Google analytics.

Marketing 40

Marketing CPC Metrics .Net 40

Tech Zulu Event

JANUARY 22, 2016

Costs for advertising on Facebook are increasing, due to high demand, and their profits continue to soar. Adoption of Automation Tools – The more you work with social media sites like Facebook, the more you realize how time-intensive it can be to manage comments, post status updates, create sales campaigns, and grow your friend’s list.

Marketing 40

Marketing Social Media Social Network Technical Review 40

Startup Professionals Musings

APRIL 20, 2013

Words alone, like “improved efficiency”, “paradigm shift,” and “breakthrough technology” won’t convince people to follow you. For example, early adopters may be easily sold, but new technology product success really hinges on adoption by certain demographics, perhaps more influenced by celebrities or mommy bloggers.

Startup 101

Startup Resource Metrics Technical Review 101

Jason Nazar

NOVEMBER 1, 2015

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. For startup entrepreneurs, you can also track these metrics with Google analytics.

Marketing 40

Marketing CPC Metrics .Net 40

Startup Professionals Musings

DECEMBER 2, 2017

On the other hand, if you are into solar technologies, there is probably an advantage to being in Arizona or a similar location. Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5

Sites 59

Sites Startup Technical Review Oracle 59

Tech Zulu Event

JANUARY 29, 2014

Personalize ads using sales data. Using transactional business data like simple website traffic, sales metrics, social interactions, ad conversions, and employee performance statistics, Freshplum helps firms forecast demand, optimize the timing of supply shipments, and cut prizes among others resulting into revenue growth.

Sales 77

Sales Statistics IBM IBM 77

Startup Professionals Musings

DECEMBER 7, 2013

On the other hand, if you are into solar technologies, there is probably an advantage to being in Phoenix or a similar location. Maxwell Wessel, in a recent article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5

Startup 102

Startup Technical Review Oracle Entrepreneur 102

Both Sides of the Table

JUNE 5, 2011

2 preamble issues having read the comments on TC today: 1: I know that the prices of startup companies is much great in Silicon Valley than in smaller towns / less tech focused areas in the US and the US prices higher than many foreign markets. Another firm we saw tried to raise $15 million at a $60 million pre-money with similar metrics.

Startup 336

Startup Pricing Technical Review Marketing 336

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Include planned measurements and metrics.

Startup 105

Startup Search Engine Optimization Summary Customer 105

InfoChachkie

SEPTEMBER 15, 2011

I review these tenets with my entrepreneurial students at UC Santa Barbara at the beginning of each quarter to reinforce many of the key topics we will cover in the following weeks. Sometimes we measure things and see that in the short term they actually hurt sales. Don’t Chase The Quick Buck.

Tips 279

Tips Startup Framework Customer 279

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Include planned measurements and metrics.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

socalTECH

JULY 10, 2017

We went public, got to 85 percent market share with its software, and from there, Frank and I applied that same technology to the mortgage space, when we started another company, BasePoint Analytics. You get alerted to thinks, so you need to review things as a very high rate. I spent a good portion of my career there.

Artificial Inteligence 124

Artificial Inteligence Software Review San Diego .Net 124

Startup Professionals Musings

NOVEMBER 3, 2012

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. Include planned measurements and metrics.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Both Sides of the Table

OCTOBER 10, 2011

The remainder of this article will deal with this decision but it comes down to the different economics of DVD rentals due to “ the first sale doctrine ” which gives Netflix a complete library of films and the fact that the first-sale doctrine doesn’t apply to digital downloads. No, probably not. ”).

Netflix 287

Netflix Customer Custom Pricing 287