Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. It’s worth a quick read.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

APRIL 1, 2017

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. More important than finding a community, is creating one, with your blog and other social media engagement.

Social Media 62

Social Media Media Metrics SEO 62

Both Sides of the Table

MARCH 6, 2015

It is, of course, a very recent phenomenon. If you want to understand the software trend that drove the creation of the seed-stage VC phenomenon I wrote about it that linked blog post but in short: cloud computing drove down the cost to create startups enabling a new category of investor. But not many others.

Venture Capital 150

Venture Capital Startup Invest Cloud Computing 150

Startup Professionals Musings

AUGUST 18, 2013

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. More important than finding a community, is creating one, with your blog and other social media engagement.

Social Media 102

Social Media Media Product Metrics 102

Both Sides of the Table

SEPTEMBER 28, 2014

I was reading Danielle Morrill’s blog post today on whether one’s “ Startup Burn Rate is Normal. Let’s set up a framework. Of course a lot of this also comes down to investor trust. ” I highly recommend reading it. But what IS the right amount of burn for a company? Gross Burn vs. Net Burn.

Startup 383

Startup Company Companies .Net 383

Startup Professionals Musings

JULY 27, 2012

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. More important than finding a community, is creating one, with your blog and other social media engagement.

Social Media 91

Social Media Media Metrics SEO 91

Both Sides of the Table

FEBRUARY 27, 2011

In case you missed all the kerfuffle this weekend, I posted this blog post originally on TechCrunch. I hope I straddled people’s points of view well enough not to have offended anybody while adding a framework for how I think about the service. This is a blog post I really didn’t want to write. I don’t know.

Venture Capital 267

Venture Capital Writing Blogging Startup 267

TechEmpower

FEBRUARY 13, 2013

But a newly minted developer given access to Hacker News can develop ADD in a week's time, waste countless hours reading the opinions of professional and amateur technology opinion-makers, and nervously fidget about selecting the hippest framework and libraries to (briefly) avoid the scorn of hacker pop culture. Easy stuff should be easy.

Web 200

Web Platform Technology JavaScript 200

Both Sides of the Table

FEBRUARY 17, 2011

A year ago I blogged about one of my most common mantras that applies to sales, biz dev & fund raising alike: “ Time is the Enemy of all Deals.&#. I thought I’d try to offer a framework for thinking about the topic. I thought I’d try to offer a framework for thinking about the topic.

Help 303

Help Startup Competition Framework 303

Startup Professionals Musings

MAY 4, 2016

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.

Startup 61

Startup Social Media News Tool 61

Both Sides of the Table

SEPTEMBER 8, 2009

I was reading Chris Dixon’s blog tonight. I came across this blog post about getting a computer science degree as the best degree for getting into venture capital or working at a VC-backed start up. Many MBAs took marketing courses but have never been on the front line of A/B testing, email campaigns or PR initiatives.

Startup 337

Startup Venture Capital Study Course 337

Tech Zulu Event

JUNE 10, 2011

We removed all of the features and bloat that plagues other forum software, and created an addon framework so the forum owner can use Vanilla as the basis on which they can build their vision of how their community should appear and function. Just wrote a blog post about the difficulties of going from a founder to being a CEO.

Startup 58

Startup Social Media Entrepreneur Framework 58

SoCal Delicious

AUGUST 31, 2010

Of course, youll need to use a social login to get into the site. Also, as any changes to each login will be handled by JanRain, you wont have to keep updating your authentication code if changes are made by the login provider. Creating Your Application Start by going to JanRain Engage and signing in. Well come back to this in a moment.

Software Review 40

Software Review PHP Class Startup 40

SoCal CTO

APRIL 28, 2014

This is something I’ve explored several times already in my blog: Startup Founder Developer Gap Startup CTO or Developer Technical Advisors – Why Every Startup Needs Them Bottom line - for most startups, what they really need is a technical advisor or part-time CTO along with some development resources.

Develop 280

Develop Development CTO Coach CTO Hire 280

Both Sides of the Table

JANUARY 28, 2011

They often are very good at getting information out of people, helping create a framework for making decisions and pushing for support amongst the organization from those that back the decision and those that do not. Nah, of course not. You want somebody who can lead teams on three continents. Leaders are intelligent, for sure.

CTO Hire 363

CTO Hire Technical Review Startup Demand 363

Both Sides of the Table

SEPTEMBER 17, 2017

My goal is to lay out a basic framework for anybody unsure whom to listen to as a way of helping you think about a way to orient your own views. The crypto in cryptocurrency is of course referring to cryptography on the ability to encrypt your transactions so they can’t be modified after they have been written to the blockchain.

Course 280

Course Startup Framework Marketing 280