Startup Professionals Musings

NOVEMBER 28, 2020

Building a minimum viable product, with customer validation. Building your public image and presence should start even before product development, through your website, logo, and blogging. Early customer feedback will position your solution, and help you make pivots before critical time and money are lost.

Tips 161

Tips Startup Social Media News 161

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

NOVEMBER 11, 2019

This gives rise to the personalization and customization that we all want. Analytics will soon drive nearly all business decisions for any company that wants to remain relevant to its customers. Data enable: use metrics and measurements. Crowdsource: putting your audience to work beyond customers.

Technology 97

Technology Social Media Startup Entertainment 97

SoCal CTO

FEBRUARY 13, 2013

Purpose of an MVP and Defining the Right MVP I've really not talked as much about this in my blog even though its hugely important. Once you build it, they will now ask you about the key metrics that they need proven in order to see if you really are a good investment. " Once you have the metrics defined, it focuses your effort.

Technical Review 338

Technical Review CTO Hire CTO Coach Software Review 338

Startup Professionals Musings

APRIL 13, 2019

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Spend your time and money on other platforms. Pick the right platform for your business. Return-On-Investment metrics are not new, but the tools are different.

Social Media 79

Social Media Media Invest Platform 79

Startup Professionals Musings

OCTOBER 2, 2013

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Spend your time and money on other platforms. Pick the right platform for your business. Return-On-Investment metrics are not new, but the tools are different.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

APRIL 1, 2017

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. More important than finding a community, is creating one, with your blog and other social media engagement.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 18, 2013

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. More important than finding a community, is creating one, with your blog and other social media engagement.

Social Media 102

Social Media Media Product Metrics 102

Both Sides of the Table

JULY 16, 2013

It is what is commonly referred to as “vanity metrics” as in, “Look at how many more followers I got us! But if you want to be able to repeat your success on your next campaign you need to know more about how you drove those clicks: Which social platform were they published on? The other major pilot customer was.

Marketing 307

Marketing Technical Review Startup Tool 307

Startup Professionals Musings

MARCH 8, 2017

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Spend your time and money on other platforms. Pick the right platform for your business. Return-On-Investment metrics are not new, but the tools are different.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

MAY 31, 2015

This gives rise to the personalization and customization that we all want. Analytics will soon drive nearly all business decisions for any company that wants to remain relevant to its customers. Data enable: use metrics and measurements. Crowdsource: putting your audience to work beyond customers.

Startup 106

Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

JULY 27, 2012

They randomly churn for hours a day on a couple of their favorite social media platforms, with little though given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. More important than finding a community, is creating one, with your blog and other social media engagement.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

APRIL 9, 2017

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Spend your time and money on other platforms. Pick the right platform for your business. Return-On-Investment metrics are not new, but the tools are different.

Social Media 66

Social Media Media Tips Platform 66

Startup Professionals Musings

APRIL 4, 2015

Startups should begin by selecting just a few of the vast array of social media offerings out there, and customize based on results. Concentrate your efforts on two to three platforms to start. Assess your target customer demographics. Identify your target customer and create customer profiles.

Social Media 108

Social Media Media Startup Tips 108

Startup Professionals Musings

JUNE 15, 2016

It is search engines, web content, blogs, social media, e-mail direct, on one of many mobile-phone approaches? Every entrepreneur needs a strategy, and some metrics to measure what’s working and how much it costs. The first challenge is to resist falling prey to the latest “shiny new thing” online – new platforms, channels, and tools.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

DECEMBER 6, 2017

This gives rise to the personalization and customization that we all want. Analytics will soon drive nearly all business decisions for any company that wants to remain relevant to its customers. Data enable: use metrics and measurements. Crowdsource: putting your audience to work beyond customers.

Startup 55

Startup Social Media Entertainment Metrics 55

Startup Professionals Musings

APRIL 6, 2014

This gives rise to the personalization and customization that we all want. Analytics will soon drive nearly all business decisions for any company that wants to remain relevant to its customers. Data enable: use metrics and measurements. Crowdsource: putting your audience to work beyond customers.

Startup 99

Startup Social Media Entertainment Metrics 99

SoCal CTO

AUGUST 3, 2010

10 Blogging Tips. My 1,000th Post on This Blog - Tim Berry's Blog - Planning Startups Stories , July 21, 2010 Last night I was halfway through a draft post patting myself on the back, illustrated with champagne glasses, when my youngest daughter, Megan, called from San Francisco, where she lives now. Metrics availability.

Startup 217

Startup Venture Capital Blogging Software Review 217

Startup Professionals Musings

AUGUST 22, 2012

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Spend your time and money on other platforms. Pick the right platform for your business. Return-On-Investment metrics are not new, but the tools are different.

Social Media 95

Social Media Media Startup Platform 95

Startup Professionals Musings

NOVEMBER 2, 2013

Currently, social media is the least used of all customer interaction methods. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. The basic tools are the platforms like Twitter and Facebook. Define relevant metrics and measure.

Social Media 106

Social Media Media Startup Social Network 106

Startup Professionals Musings

JUNE 18, 2011

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Spend your time and money on other platforms. Pick the right platform for your business. Return-On-Investment metrics are not new, but the tools are different.

Social Media 93

Social Media Media Entrepreneur Platform 93

Startup Professionals Musings

SEPTEMBER 28, 2012

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. The basic tools are the platforms like Twitter and Facebook. A most valuable tool is WordPress or TypePad for blogging. Define relevant metrics and measure. But don’t stop there.

Social Media 115

Social Media Media Startup Social Network 115

Startup Professionals Musings

MAY 4, 2016

Building a minimum viable product, with customer validation. Building your public image and presence should start even before product development, through your website, logo, and blogging. Early customer feedback will position your solution, and help you make pivots before critical time and money are lost.

Startup 61

Startup Social Media News Tool 61

Both Sides of the Table

MARCH 6, 2011

That, plus I love the space of high-customer-service, focused eCommerce for moms worried about what their kids eat & wear.&#. Because my wife is a superstar she published them all on a blog here along with much other wonderful type-A mom advice. It is a communication platform. I know this guy is a money maker.

Startup 292

Startup Venture Capital Blogging Summary 292

SoCal CTO

MARCH 5, 2007

Common revenue streams are consulting, training, support, customization, upgraded versions for corporate applications, etc. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta.

Southern California 150

Southern California CTO Coach CTO Hire Social Media 150

Startup Professionals Musings

JULY 9, 2011

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. The basic tools are the platforms like Twitter and Facebook. A most valuable tool is WordPress or TypePad for blogging. Define relevant metrics and measure. But don’t stop there.

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

JUNE 4, 2010

They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. The basic tools are the platforms like Twitter and Facebook. A most valuable tool is WordPress or TypePad for blogging. Define relevant metrics and measure. But don’t stop there.

Social Media 88

Social Media Media Marketing Startup 88

Tech Zulu Event

MARCH 25, 2014

Well, thanks to a fantastic partnership with the good people at crowd fun ding platform, Indiegogo , we were able to do just that! Savannah Peterson – Shapeaways , the social platform for 3D printing. Joergen Aaboe – Momentfeed , combining life foot traffic with reduced customer acquisition costs.

Entertainment 99

Entertainment Google Entrepreneur Course 99