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Both Sides of the Table
MARCH 27, 2011
By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.
Both Sides of the Table
MARCH 8, 2010
I guess let’s file this under sales & marketing advice. I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. What should you blog about?
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InfoChachkie
JULY 25, 2012
While the web based version of Facebook has an abundance of display banners and advertisements littering every page, the mobile version has nothing of the sort. But even Facebook admitted in their SEC filings that this was a weak solution and that they don’t currently generate any meaningful revenue from the use of Facebook mobile products.
InfoChachkie
JULY 16, 2012
Apologies: an incomplete draft of this article was inadvertently sent out previously via RSS. Skimlinks is an affiliate marketing tool that allows website publishers to readily monetize their online content. Coull Offers Advertisers Video Skimlinks. This article originally appeared on Forbes HERE. Skimlinks For The Video Age.
InfoChachkie
DECEMBER 10, 2012
The lessons learned by Divshot confirm that obtaining, and more importantly maintaining, visibility on the front page of a major social news site results from the congruence of three factors: audience, timing and engagement. If we hadn’t done well on Hacker News we would have needed to have some serious product/market fit discussions.".
InfoChachkie
MAY 27, 2013
Last week, Divshot turned a simple April Fool''s Day joke into a marketing coup, generating nearly 6,000 Tweets and over a thousand Beta customers. Unlike many viral marketing events, the company''s latest guerilla marketing stunt was not luck. He derived five lessons from his latest guerilla marketing triumph.
InfoChachkie
JUNE 3, 2013
Upon graduation from Wharton, John and Kyle launched a startup based upon a simple, pedestrian product: a computer mouse shaped like the head of a golf driver. Putting their expensive educations to good use, they aptly named their novelty product a "MouseDriver". It was really no longer than a page um. blogging, in a sense.
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