Blogging Media RSS Writing 
Both Sides of the Table
MARCH 8, 2010
I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?
InfoChachkie
JUNE 3, 2013
Along the way, they created a supportive community of emotionally attached stakeholders that would be the envy of any Social Media Manager. I said, ''Hey, listen were going to start writing this newsletter and it''s going to highlight our trials and tribulations, our failures and our successes. blogging, in a sense.
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Both Sides of the Table
APRIL 11, 2011
I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. I’ll write a post on how to give feedback to employees and then I’ll get emails from people telling me they forwarded it to their whole team.
Both Sides of the Table
MARCH 27, 2011
We all read them to get a sense of what is going on in the world, peeling back layers of the old world in which media was too scripted. By definition, you read blogs. But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? People often ask me why I started blogging.
Startup Professionals Musings
AUGUST 16, 2012
At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. They are free to write about neighborhood events, charities, schools, and local causes.
Startup Professionals Musings
MAY 18, 2011
At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. They are free to write about neighborhood events, charities, schools, and local causes.
InfoChachkie
DECEMBER 10, 2012
To do this, you must formulate a sound engagement plan in advance of receiving unexpected media attention. The best way to 'game the system' is simply to develop a genuinely interesting and useful product, or blog post, open source library, etc., Engagement. As Michael notes, "Social news is heavily driven by conversations.
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