article thumbnail

Netflix Redux: Is It Ever OK to Fire Your Customers?

Both Sides of the Table

Netflix as a service has always prided itself on movie recommendations that are tailored specifically to you plus user ratings on the quality of films. The big price increase : 5 out of 5 stars. Some customer segments value the DVD business and these may be more price sensitive. A blog post! No, probably not. ”).

Netflix 287
article thumbnail

Gimlet Media and Anchor: What Spotify’s Acquisitions Mean for Podcasts

Tech.Co

It reportedly paid a hefty $230 million to acquire the podcast publisher and network startup Gimlet Media, and has also acquired the podcast monetization platform Anchor for an undisclosed price. Today, blogging has been subsumed by the closed systems of social media. Finally, podcasting is a growing market.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Understanding How The Innovator’s Dilemma Affects You

Both Sides of the Table

In a world where we’ve seen newspapers crumbling, record labels struggling and Blockbuster imploding and making way for the rise of Netflix it seems kinda intuitive to most of us but we can’t quite place why this happens. They are radically lower in price. So what did happen? And what does happen in many other industries?

Startup 376
article thumbnail

Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Valu e and Exp erience versus Price and Product. It’s a Netflix for business cards and receipts. Blogs and Forums. Perfect example; ShoeBoxed.com.

article thumbnail

The Future of Advertising will be Integrated

Both Sides of the Table

So people will spend money online to get you to sign up for credit cards or Netflix but not to change your laundry detergent. Give people massive price increases on most media and they’ll abandon it. I decided to look up one branded company in the chocolate segment to get a sense for the magnitude of spend online.

article thumbnail

Why Friday’s Massive DDoS Attack Should Be Terrifying

Xconomy

The sellers of those devices don’t care: they’re now selling newer and better models, and the original buyers only cared about price and features. Friday’s attack affected Netflix, Twitter, Spotify, AWS, Airbnb, Reddit, GitHub and many more companies at once. ” — Bruce Schneier. One Target, Many Victims.

Netflix 40
article thumbnail

Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

If you have the proper mechanisms to accurately calculate your Cost Per Customer / Lifetime Value Equation, you will happily purchase as many customers from affiliates as your cash flow constraints will allow, as long as the average acquisition price is less than the customers’ average lifetime value. Copyright © 2007-9 by J.

Customer 164