Book Entrepreneur SEO Writing 
Both Sides of the Table
JANUARY 12, 2014
The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. What about mobile?
InfoChachkie
JULY 23, 2012
Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. When the entrepreneur is obsessed with the product and the company has organized all of its activities around that, it’s very powerful.”. Write Your Own Playbook.
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Both Sides of the Table
SEPTEMBER 14, 2010
This is the second article in a series on what it takes to be a great angel investor (and why this should matter to entrepreneurs). I like to invest where I have a personally strong connection with the entrepreneur and/or a strong intuition on the market from prior experience. Part 1 – Access to Great Deal Flow – is here.
Both Sides of the Table
JANUARY 22, 2014
So I thought I’d write about out with what I would look for in a VC knowing what I know now and why. Most VCs are book smart. In fact, book smart can be a negative. SEO marketing vs. social marketing. Smart is simply not a differentiator. Think of web vs. mobile. Traditional software vs. SaaS. It’s not you.
Both Sides of the Table
MARCH 8, 2010
Blogging is an important way to build an audience and also drive SEO traffic. I was an entrepreneur. Don’t just write a carbon copy of what somebody else is doing. OK, well, actually the first thing I did is come up with a list of 50 posts that I wanted to write. What should you blog about? Some search.
Startup Professionals Musings
AUGUST 9, 2018
In fact, very few website owners even track their website activity, or use Search Engine (SEO) or Conversion Rate Optimization (CRO) tools now available. Highlighting the problem, and the solution, I just found a new book, “ Making Websites Win ,” by Dr. Karl Blanks and Ben Jesson. Usability problems kill conversions.
Tech Zulu Event
NOVEMBER 18, 2011
An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Search Engine Optimization (SEO).
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