Berkonomics
JUNE 30, 2012
We are constantly bombarded by ads in multiple types of media, to the extent that we most often tune them out unless particularly entertaining from the first moment. A good case study quickly lays out the pain, the players, the search, the solution, and the pain-reliving effect after implementing the solution.
Berkonomics
MAY 30, 2019
We are constantly bombarded by ads in multiple types of media, to the extent that we most often tune them out unless particularly entertaining from the first moment (eight seconds.). The case study: the best way to reach your target. We have grown more than a bit weary of most advertising, no matter in what form.
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SoCal Tech Calendar
SEPTEMBER 16, 2011
Monday, September 19, 2011 -- Facebook's Impact on Entertainment PR and Marketing. Learn first-hand from an all-star panel how the entertainment industry is using Facebook and other top social networking platforms. Well cover best practices, case studies and strategies for success (as well as those to avoid).
SoCal Tech Calendar
JUNE 19, 2009
Join iHollywood Forum as we re-launch our popular monthly dinner series looking at whats next for the business of entertainment. Well look at latest trends in social media, branded entertainment, audience tracking, interactive ads, integrated and cross-platform marketing and much more, backed up by video case studies.
socalTECH
DECEMBER 1, 2009
Buy: The Biggest Question Customer Conversations: Are Apps A Shout Out or a Deep Discussion Survival of the Fittest: Darwin's Law of Apps and packed with case studies!
Tech Zulu Event
AUGUST 21, 2013
Nick Tran, Social Media Director for Taco Bell said, “The new entertainment for teens is YouTube. You can read more about the Orabrush case study here. To immerse themselves in the culture where their potential customers are actively involved = YouTube. It’s a conference about the community, not as much a business conference.
Tech Zulu Event
JUNE 15, 2015
The curated design and photography-driven entertainment site is where GIFs and memes intermingle with stunning photography, video and the ability to purchase in app. Ellis points out a case study where they discovered viewers of a particular movie poster were the common thread among purchases of a particular turntable.
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