Remove Case Study Remove Funding Remove Metrics Remove Sales
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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

An impressive number of new VCs have been created – most of them with new seed funds. ” Case studies get done with ebullient CEO’s espousing the benefits of said software even though their organization was barely using the product. ROI studies were published. And importantly we’ve had revenue.

Marketing 354
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6 Tips For A Marketing Focus To Match Your Solution

Startup Professionals Musings

If you can’t state clearly why your startup is the only choice, then it’s time to regroup before spending your hard-fought funding. Do case studies and gather customer testimonials, as well as build relationships that lead to advocacy, loyalty, and word-of-mouth support. Build a marketing plan with deliverables and metrics.

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6 Ways To Improve Your Odds Of New Business Success

Startup Professionals Musings

Thus I was pleased to see my own insights covered in a new book, “ Why Startups Fail ,” by Tom Eisenmann, a Harvard Business School professor, who has mentored many more entrepreneurs, and authored more than a hundred HBS case studies from real-world startups. Mergers and acquisitions also require new skills.

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Doing the Right Thing > Doing Things Right

Both Sides of the Table

They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Here’s how it goes: You have a business development group with two people.

Activity 164
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Top 29 Startup Posts May 2010

SoCal CTO

He’d been working at a well-funded startup for about a year and had come to terms with the fact that the startup was really a pretty dumb idea. Through advertising or direct sales, these sites harvest intent. First off the two prezis and then the case study material (i used ERPLY as inspiration). I Be specific.

Startup 248