socalTECH

FEBRUARY 16, 2010

We talked with Noah about how the company grew out of a business plan competition at the University of Southern California, his recent funding from the Maverick Angels, as well as how the firm hopes to stand out among a crowded list of comparison shopping sites. How did the company start? So, we decided to go out and do it.

USC 207

USC CPC Sites Startup 207

Both Sides of the Table

MARCH 30, 2010

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. As I naturally get asked all the time why we invested in Company A or Company B, I thought I’d just put forth my thesis in writing.

Mobile 282

Mobile Invest Company Companies 282

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. Cost per click (CPC). Campaign setup and ad copy writing. What most people don’t realize is that, according to new research , 90% of search engine users rarely look at the paid results.

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. Cost per click (CPC). Campaign setup and ad copy writing. For most, it sounds like a magical process or a scam, with the experts spewing so many acronyms.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

socalTECH

DECEMBER 15, 2010

For a big company, that might be through their own sales force, and for a smaller company it might be a small team which is operating the site themselves. They can sell those ads on a CPM, CPC, or CPA basis. We manage that competition through an aucton process. How is the competitive landscape is nowadays?

OpenX 242

OpenX Advertising Yahoo Pasadena 242

Tech Zulu Event

SEPTEMBER 4, 2012

As of writing, my twin and I serve as the Co-CEOs and Co-Presidents at LAGbook. We also raised fund for CPC advertising, which doubled sign-ups. So many people criticised this move, calling it “tyranny and unjust” Are you top in Africa as a social network or do you have competition? We’re a team of 5.

Social Network 100

Social Network Networking Advertising Startup 100