Startup Professionals Musings

FEBRUARY 15, 2011

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. As a result, being an entrepreneur in now within the financial reach of almost everyone. Sales and marketing costs. Marty Zwilling.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Startup Professionals Musings

JULY 22, 2012

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. People buy from people. They will exit quickly.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Startup Professionals Musings

FEBRUARY 18, 2015

To build a startup, entrepreneurs need a laser focus on providing an innovative solution to a real problem. Most entrepreneurs dream of achieving the exponential expansion of a Google or Amazon, but few investor pitches I see outline any strategy beyond simple marketing to make this happen. Diamandis and Steven Kotler. Marty Zwilling.

Ideas 105

Ideas Search Engine Optimization Startup Artificial Inteligence 105

Startup Professionals Musings

JULY 24, 2015

In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas. Every entrepreneur should count on at least a couple of adjustments or pivots before they get it right.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Startup Professionals Musings

MARCH 21, 2015

Most entrepreneurs don’t even know how to keep track of what people are saying about them on the web, much less how to respond or remove it. In reality, most people will never find negative content, unless a link appears on the first page of search engine results. business entrepreneur online reputation startup'

Search Engine Optimization 101

Search Engine Optimization Content Social Network Google 101

Startup Professionals Musings

OCTOBER 6, 2013

Most entrepreneurs don’t even know how to keep track of what people are saying about them on the web, much less how to respond or remove it. In reality, most people will never find negative content, unless a link appears on the first page of search engine results. business entrepreneur google reputation startup'

Report 98

Report Search Engine Optimization Startup Google 98

Startup Professionals Musings

NOVEMBER 17, 2014

The traditional mode of starting a company has been to plan a serial process, where you complete once all the steps, leading to the “big bang” launch of the company. Use social networking to start the wave. New product companies in the offline world start one store at a time, or in one geographic area. Marty Zwilling.

Startup 101

Startup Search Engine Optimization Social Network Customer 101

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. As a result, being an entrepreneur in now within the financial reach of almost everyone. Sales and marketing costs. Marty Zwilling.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

AUGUST 20, 2013

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. entrepreneur startup website business' Marty Zwilling.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

OCTOBER 14, 2017

Most entrepreneurs don’t even know how to keep track of what people are saying about them on the web, much less how to respond or remove it. In reality, most people will never find negative content, unless a link appears on the first page of search engine results. Push negative content out of view.

Search Engine Optimization 56

Search Engine Optimization Content Social Network Google 56

Startup Professionals Musings

JUNE 9, 2013

The traditional mode of starting a company is to plan a serial process, where you complete once all the steps, leading to the “big bang” launch of the company. Use social networking to start the wave. New product companies in the offline world start one store at a time, or in one geographic area. Marty Zwilling.

Startup 105

Startup Search Engine Optimization Social Network Customer 105

Startup Professionals Musings

AUGUST 30, 2012

Most entrepreneurs don’t even know how to keep track of what people are saying about them on the web, much less how to respond or remove it. In reality, most people will never find negative content, unless a link appears on the first page of search engine results. Push negative content out of view.

Search Engine Optimization 85

Search Engine Optimization Content Social Network Google 85

Startup Professionals Musings

AUGUST 31, 2011

I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. But otherwise, startup companies should seek out publicity and the open sharing of information, from day one. But start networking with advisors, industry pundits, and domain experts early.

Startup 101

Startup Search Engine Optimization Course Media 101

Startup Professionals Musings

MAY 28, 2011

Most entrepreneurs don’t even know how to keep track of what people are saying about them on the web, much less how to respond or remove it. In reality, most people will never find negative content, unless a link appears on the first page of search engine results. Push negative content out of view.

Web 93

Web Search Engine Optimization Content Social Network 93

Startup Professionals Musings

AUGUST 10, 2010

I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. But otherwise, startup companies should seek out publicity and the open sharing of information, from day one. But start networking with advisors, industry pundits, and domain experts early.

Startup 91

Startup Search Engine Optimization Course Media 91

Startup Professionals Musings

DECEMBER 5, 2010

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Publish a daily blog, contribute to relevant social networks, and write a “white paper” on your technology. People buy from people. They will exit quickly.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

FEBRUARY 13, 2010

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. As a result, being an entrepreneur in now within the financial reach of almost everyone. Sales and marketing costs. Marty Zwilling.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

socalTECH

FEBRUARY 1, 2011

The startup is headed by Robert Flynn --a former VC, and co-founder of Liquid Audio, and most recently head of Modern Feed, the company that is now Clicker--who talked with us about his new company. On the other side, we had about one third of our investments in early stage, technology driven companies. What is Aggregage?

Startup 162

Startup Content Advertising Sites 162

Tech Zulu Event

NOVEMBER 18, 2011

An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Ask yourself, ‘what does my company solve’?

Customer 85

Customer Custom Marketing SEO 85

Startup Professionals Musings

FEBRUARY 25, 2010

The traditional mode of starting a company is to plan a serial process, where you complete only once all the steps, leading to the “big bang” launch of the company. Use social networking to start the wave. New product companies in the offline world start one store at a time, or in one geographic area. Plan to use it.

Startup 48

Startup Search Engine Optimization Social Network Customer 48

InfoChachkie

DECEMBER 2, 2009

As Marketing Guru Guy Gabriel of Idea Engineering points out in Max Brand , viral marketing has made many an entrepreneur terminally ill. Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. Such Search Engine Optimization (SEO) is modern-day snake oil.

Customer 164

Customer Custom Advertising SEM 164

Startup Professionals Musings

SEPTEMBER 15, 2013

You don’t need to invent an innovative product to be a real entrepreneur. Many of these new entrepreneurs were regular employees a few years ago, focused on a skill specialty. The days when these roles were stable careers for company employees are gone. We are becoming a society of entrepreneurs. Information specialists.

Entrepreneur 106

Entrepreneur Services Search Engine Optimization Startup 106

Startup Professionals Musings

FEBRUARY 21, 2011

You don’t need to invent an innovative product to be a real entrepreneur. Self-employed services specialists are just as important, and are a growing part of this new “ age of the entrepreneur ” that I discussed last week. Many of these new entrepreneurs were regular employees a few years ago, focused on a skill specialty.

Entrepreneur 89

Entrepreneur Services Product Search Engine Optimization 89

Startup Professionals Musings

FEBRUARY 24, 2010

Entrepreneurs who run startups have to be generalists to survive. Yet I’m seeing another critical group of entrepreneurs, self-employed specialists, who are a growing part of this new “ entrepreneurial revolution ” that I discussed a couple of weeks ago. Many of these new entrepreneurs were regular employees a few years ago.

Entrepreneur 48

Entrepreneur Search Engine Optimization Startup SEM 48

Startup Professionals Musings

JANUARY 29, 2017

Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization). Your readers will appreciate the option to view the sites you reference, and having links pointing to other sites will further improve your search engine rankings.

Blogging 69

Blogging Search Engine Optimization Web Writing 69

Startup Professionals Musings

AUGUST 10, 2012

Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization). Your readers will appreciate the option to view the sites you reference, and having links pointing to other sites will further improve your search engine rankings.

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

Startup Professionals Musings

APRIL 27, 2011

Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization). Your readers will appreciate the option to view the sites you reference, and having links pointing to other sites will further improve your search engine rankings.

Blogging 91

Blogging Search Engine Optimization Services Writing 91