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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. But being best-in-class at online marketing is also a sine qua non to standout from your peer group.

Marketing 379
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Why We’re Looking to Fund Stuff With More Meaning

Both Sides of the Table

Many questioned whether it could survive under the fail whale, inevitable competition from Facebook, founder fighting, fights with 3rd-party developers let alone become a revolutionary business that could make money. We look at stage, geography and of course sector. Far from it. Lots of it.

Funding 362
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Interview: Kevin O’Connor of FindTheBest

InfoChachkie

Messenger : Kevin O’Connor , Co-Founder of FindTheBest, former Co-Founder and CEO DoubleClick (sold to Google, $3.1B, seed investor ISS (sold to IBM, $1.3B), co-founder ICC (sold to DCA $25mm). Pull Quote: “If you are smart, competitive, hard working and passionate about what you do you will have the best experience of your life.

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7 Attributes of An Entrepreneur's Startup Dream Team

Startup Professionals Musings

Even if your product is a technological marvel, I look for balanced strength on the team in finance, marketing and operations. Startup leaders have to be relentlessly resourceful in overcoming obstacles and competition. Now, of course, Page and Brin have that same credibility with their successes at Google.

Startup 60
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Interview: Kevin O’Connor of FindTheBest

InfoChachkie

Messenger : Kevin O’Connor , Co-Founder of FindTheBest , former Co-Founder and CEO DoubleClick (sold to Google, $3.1B, seed investor ISS (sold to IBM, $1.3B), Co-Founder ICC (sold to DCA $25mm). Hmmm, I actually don’t read other entrepreneurial books or blogs – except infoChachkie of course [Editor’s Note: Kevin is clearly full of it here!].

Blogging 219
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An Entrepreneur Platform To Put You Above the Crowd

Startup Professionals Musings

Even the Google search engine crawlers may take up to two weeks to find you. Most entrepreneurs I know are too busy creating a compelling product to give proper focus to the four phases of building a people and media platform that Hyatt says are equally critical for long-term success: Platform creation prior to launch.

Platform 105
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7 Ways to Fail When Applying to an Accelerator

Tech.Co

After the first few hundred applications, every word on the page is like Velcro across our eyeballs (which, btw, is why you should never wait until the last minute to apply to a popular accelerator program). We once received an application that ran 22 pages – of text, no graphics! You don’t need to list your competition in both places.

Tips 70