Competition Customer Product Technical Advisors 
Both Sides of the Table
JULY 23, 2013
I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. For 1991 I was very technical and also had a lot of practical business implementation experience in technology.
Startup Professionals Musings
NOVEMBER 5, 2018
Tech may be the tool, but hospitality – making life a little easier, more comfortable, and more enjoyable for your customer, is the winning focus. Unfortunately, too many of the technical entrepreneurs I mentor and advise are focused on their technology, and assume that the value will be self-evident to customers.
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Startup Professionals Musings
APRIL 1, 2019
Steve Jobs started his technical career creating circuit boards at Atari, before joining Steve Wozniak to build personal computers in his garage. If your job is processing transactions, you need to work on ways of enhancing transactions from a customer perspective and how to attract more business, rather than just counting transactions.
Both Sides of the Table
SEPTEMBER 28, 2014
We’re going to start aggressively spend money on marketing our product. You are particularly vulnerable if: You have revenue concentration (few customers each providing a large total of percentage of your revenue). We want a strong balance sheet (um, ok. but that’s our firm’s money on your balance sheet.
Tech.Co
MAY 22, 2018
One of the biggest turn offs for investors are founders who don’t know the basics of their business, especially their market and customer. They have to know their industry, know their customers, and understand what it takes to make their customers happy.”. I would advise trying not to get into an argument with an investor.
Both Sides of the Table
JANUARY 13, 2011
I would argue that this mostly consists of consumer Internet companies (although not exclusively) and it is predominantly early-stage people who are product gurus and have a mildly technical bend to them. I’m a product geek more than a spreadsheet ninja. The product feedback will be invaluable. Mobile app?
Startup Professionals Musings
APRIL 10, 2011
Here are a few examples from my personal experience: You need to translate/localize your products. I was once asked by a top executive of a major software company why we were not selling more products in Finland. Thus, we did not translate the product and sales remained at an insignificant level. Watch your product naming.
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