Three questions to answer about your COVID response
Berkonomics
APRIL 16, 2020
Act boldly to address painful layoffs, reductions in salaries, cuts in trade shows already contracted (even if cancelled or reset to the fall months.) Do you still need marketing costs when there is no-one out there buying new product? Rethink the value of these to your bottom line even after you’re open for business again.
Let's personalize your content