Both Sides of the Table

JULY 21, 2014

An impressive number of new VCs have been created – most of them with new seed funds. It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. Have sales bonus plans based on more than just sales targets. And importantly we’ve had revenue.

Marketing 354

Marketing Case Study Metrics Sales 354

Both Sides of the Table

MAY 10, 2018

I remind founders that the no’s come early because it’s super easy to qualify out a deal that you know is unlikely due to stage, focus, geography, competitive deal you’ve done or even just the fact that you’re too busy right now. Fund raising seems so easy for everybody else and you’re doing something wrong.

Press 232

Press Funding Venture Capital Technical Review 232

Both Sides of the Table

OCTOBER 26, 2014

It’s why in this article I advise that people “market today not futures” because you don’t want your playbook in the hands of the competition. What do you do when you have finally raised seed funds? Make sure you’re not spewing out meaningless reams of press releases. I have no money?

Press 319

Press Startup Writing Training 319

Both Sides of the Table

FEBRUARY 28, 2018

If a consumer will pay a fixed price for a product or service then the battle over who gets the margin in any sale is between the person who merchandises a product and the person who manufactures it. The press around the Parachute Home Hotel itself was worth the effort of having created it. I don’t use the word ‘spectacular’ lightly.

Product 296

Product Course Custom Customer 296

Both Sides of the Table

MAY 23, 2012

This has led to the creation of incubators, accelerators and seed funds. Contrary to some press reporting, the boom in startups, the creation of accelerators and seed funds as well as the deserved popularity of AngelList do not signal doom for our industry. Bottom of the sales funnel. Morning in VC.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347

Frank Addante

JUNE 4, 2006

He went from recruiter to IT manager to technical sales… Then, he did such a great job in sales that we had to build up more infrastructure for our ad-serving and email delivery platform to support the increased demand. So, I put him in charge of our data centers and technical operations.

Startup 40

Startup Venture Capital Email CTO Hire 40