Both Sides of the Table

JANUARY 11, 2014

I actually really enjoyed many of the points Muhammad made about marketing in general and I found myself nodding through the entirety of the article except for it’s core premise. I believe growth hacking is about all of this. I’d like to make the case that the article is wrong. I’d strongly encourage you to read it.

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

NOVEMBER 22, 2009

I myself recently covered the topic when I spoke about why GRP Partners invested in Ad.ly. People feel angst about advertising in any form – I feel the same feeling about advertising as most consumers. I know that advertising is important to inform consumers of offers – the same reason many tech companies use SEM.

Advertising 277

Advertising Technical Review GRP Partners Google 277

Both Sides of the Table

JANUARY 12, 2014

Yesterday I wrote a post about “ growth hacking ” and why I thought it was wrong that people were hating on the term unnecessarily. Product is simply about defining a physical good or service that would be valued by consumers of the product more than existing alternatives based on functionality, quality and/or price.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

APRIL 4, 2011

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And if you’re not meeting as a team to discuss these metrics and have a regular debate about how you’re doing and what needs to change then I can assure you that you’ll never reach your destination. How many through SEM?

Metrics 346

Metrics Startup SEO Customer 346

Tech Zulu Event

SEPTEMBER 19, 2010

If you are just hearing about this event, or if you already heard about it but just wanted to know exactly what is going to be happening this week, then this is for you. Social Media Week is a global platform that connects people, content, and conversation around emerging trends in social and mobile media.

Social Media 65

Social Media Media Tech Coast Angels Orange County 65

InfoChachkie

DECEMBER 2, 2009

Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. Thus, avoid link farms, mindless keyword content and similar techniques designed to make your site more Google friendly. Thus, avoid link farms, mindless keyword content and similar techniques designed to make your site more Google friendly.

Customer 164

Customer Custom Advertising SEM 164

Both Sides of the Table

MARCH 25, 2016

Yet I can’t help thinking there are many predictable failures that come from a lack of basic planning. If you’re not even spending any time thinking about what your market could be you’re simply being lazy and unprepared. Let me be very direct. billion in sales and thus controls less than 10% of the market.

Startup 150

Startup Marketing Study SEO 150