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Steve Blank Discusses The Origin And Future Of The Lean Startup Movement

InfoChachkie

The Lean Startup approach dictates that successful customer development is an iterative process. By conceptualizing, selling, gathering feedback and then developing a product, startups achieve success more quickly and economically. Eric (Ries) was a student in one of the very earliest customer development classes at Berkley.

Startup 229
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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features. I used to always tell my development team, “you need to design a product that my dad could use.

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Domain Experience Gives Entrepreneurs an Unfair Advantage

Both Sides of the Table

So sticking to my definition of “attributes for success&# it had to be my Top 11 +1 rather than a Top 12. Assistly is a customer support product designed to meet the needs of the current era of multi-channel touch points (think Twitter, email, chat, forum in addition to phone calls). Made ME laugh, anyways.

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10 C-Level Positions That Are Red Flags For Funding

Startup Professionals Musings

What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. Evangelism marketing is an advanced form of word of mouth marketing (WOMM), now largely replaced by Facebook and Twitter.

CTO Hire 100
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10 Job Titles Never Found in an Investable Startup

Startup Professionals Musings

What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. Evangelism marketing is an advanced form of word of mouth marketing (WOMM), now largely replaced by Facebook and Twitter.

Startup 97
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Ten Executive Titles You Don’t Want in a Startup

Startup Professionals Musings

What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. Evangelism marketing is an advanced form of word of mouth marketing (WOMM), now largely replaced by Facebook and Twitter.

Startup 90
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Startup Weekend LA | Recap February 2012

Tech Zulu Event

Those with their ideas selected were out on the prowl, looking to recruit the top designer or developer in the room. Definitely was a helpful talk and seemed to really made a huge difference — we’re very lucky to have Tyler here in the community and drop by. By 10:00 PM, teams were working away into the night.

Startup 66