Customer Layoffs Marketing Sales 
TechCrunch LA
JANUARY 26, 2022
“[W]e are shifting our technology strategy to leverage external partners for parts of our platform that we’re currently maintaining internally,” Weiss wrote in the email announcing the layoffs to staff. The tech team layoffs are notable for a beauty retailer that has often described itself as a technology company.
Berkonomics
APRIL 16, 2020
Raising money during this crisis will be almost impossible, even from friends and family shocked by the stock market declines. Do you still need marketing costs when there is no-one out there buying new product? Are you salespeople making few if any sales because your prospective customers are distracted by their own problems?
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socalTECH
MAY 17, 2012
A report today from PandoDaily said that Santa Monica-based BetterWorks has terminated all of its sales and marketing staff, and half of its operations team. Now it appears that the firm is looking to pivot its model, and looking to figure out a better customer acquisition model. READ MORE>>.
Startup Professionals Musings
AUGUST 1, 2013
Seasonal sales fluctuations eat cash. Fluctuating sales means more inventory is required to cover the ups and downs. If you try to vary the number of employees to match, that costs even more cash for hiring, firing, and layoffs. On the other side, your new customers expect a free trial period.
Startup Professionals Musings
JANUARY 17, 2016
Seasonal sales fluctuations eat cash. Fluctuating sales means more inventory is required to cover the ups and downs. If you try to vary the number of employees to match, that costs even more cash for hiring, firing, and layoffs. On the other side, your new customers expect a free trial period.
Startup Professionals Musings
DECEMBER 20, 2010
This total rate now exceeds 7 billion texts sent per day, according to a new mobile marketing website (more than one per day for every person on earth). But most business processes, like negotiating a contract, closing a sale, customer support, or managing employees, are much more complicated than just words. Marty Zwilling.
Tech Zulu Event
JULY 6, 2013
You got flash sales and group sales sites coming to us and basically have the same general business idea: shoot out a couple million emails to potential customers, saying they have tickets that are on sale. Marketing our brand is one challenge. This is a huge deal to a half a billion to a billion dollar industry.
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