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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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LA TECH SUMMIT Celebrates Los Angeles’s Phenomenal Growth

LATechDigest

Cornerstone on Demand brought together the area’s best & brightest for its fourth annual LA Tech Summit , once again hosted at the Fairmont. Lasky praised Snapchat’s rollout of Stories, admired Spiegel as a constant inventor, and hinted at a future product flow that is very unique. LA Tech has arrived.

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Who Should be on Your Startup Board?

Both Sides of the Table

Yes, we all know that stories of Facebook, Snapchat and Uber where the founders had either board control or super voting rights by class structure but this is actually the exception and you shouldn’t blow up a good financing option over this issue. If your metric move immediate up-and-to-the-right? But it’s quite rare.

Startup 236
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8 Key Ingredients to a Profitable Consulting Business

Startup Professionals Musings

Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). Announcing that you are a consultant, and hoping demand will set your focus, is not a good strategy. Shape your business by design, not by default.