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Design for the Novice, Configure for the Pro

Both Sides of the Table

I’ve had a long-standing rule of thumb in product design, which I call “design for the novice, configure for the pro.&# I started saying this back in 2001/02, long before the era of Web 2.0, My philosophy emanated from my days of programming and later designing corporate software in the early 1990′s.

Design 325
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Social Networking (the Shorter Version) Past, Present, Future

Both Sides of the Table

What I want to answer with this post (long though it may be) is: Why did Web 2.0 Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. Social Networking in Web 1.0.

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

What I want to answer with this post (long though it may be) is: Why did Web 2.0 Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere. Social Networking in Web 1.0:

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Most Startups Should be Deer Hunters

Both Sides of the Table

Initially as a systems designer and programmer and post MBA as a strategy consultant. Some companies / products are designed for large organizations from day 1. Companies post the $5 / month product designed for self-service clients. Avoid elephants in your early stages. Learn from my mistakes. Here is the real world story.

Startup 389
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Top 120 Startup Posts for 2010

SoCal CTO

Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. - Berkonomics , November 29, 2010 Rice Alliance IT/Web 2.0 First Principles.

Startup 378
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Evite Redesigns Site

socalTECH

The service--which had been showing its age--looks to have overhauled its user interface to make it much easier and cleaner to send an invitation; has added new card designs; added social features via an "Event Conversation" product; and more. designs to the online invitations space. READ MORE>>.

Evite 140
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Top 30 Startup Technology and Product Posts for September 2010

SoCal CTO

Why Every Entrepreneur Should Write and 9 Tips To Get Started - OnStartups , September 27, 2010 "The best part of blogging is the people you will meet"- Hugh MacLeod repeating wisdom from Loic Lemeur to me at the Big Pink at 2 am in South Beach after the Future of Web Apps 2008. Good Design = Beautiful/Cool Design.

Startup 191