Startup Professionals Musings

OCTOBER 21, 2015

In a new book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Metrics 101

Metrics Marketing Demand Paramount 101

Startup Professionals Musings

OCTOBER 19, 2012

In the normal startup environment, there are multiple forces competing for your attention every day, and you need to learn to delegate or ignore many. Some people pick this up from experience, and others find classroom courses most helpful in setting the focus. Set yourself some priorities and goals, and live by them. Sound judgment.

Entrepreneur 103

Entrepreneur Paramount Training Startup 103

Startup Professionals Musings

AUGUST 11, 2011

In the normal startup environment, there are multiple forces competing for your attention every day, and you need to learn to delegate or ignore many. Some people pick this up from experience, and others find classroom courses most helpful in setting the focus. Set yourself some priorities and goals, and live by them. Sound judgment.

Entrepreneur 102

Entrepreneur Paramount Training Startup 102

Startup Professionals Musings

JULY 7, 2010

In the normal startup environment, there are multiple forces competing for your attention every day, and you need to learn to delegate or ignore many. Some people pick this up from experience, and others find classroom courses most helpful in setting the focus. Tags: entrepreneur startup natural born business. Sound judgment.

Entrepreneur 92

Entrepreneur Paramount Startup Training 92

Startup Professionals Musings

OCTOBER 31, 2015

In the normal startup environment, there are multiple forces competing for your attention every day, and you need to learn to delegate or ignore many. Some people pick this up from experience, and others find classroom courses most helpful in setting the focus. Set yourself some priorities and goals, and live by them. Sound judgment.

Paramount 98

Paramount Entrepreneur Training Startup 98

Startup Professionals Musings

JULY 9, 2018

In the classic book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Metrics 57

Metrics Demand Marketing Paramount 57

Tech Zulu Event

MAY 8, 2014

Back in January, at the annual TechZulu Startup Forecast , our panel of industry leaders and investors spent a healthy dose of time discussing the ongoing JOBS Act (Jumpstart Our Business Startups) and the investing sphere at large. This all, circling around 2008, a shy year for startup investments. We Found Experts.

Invest 83

Invest Platform Entrepreneur Paramount 83

Tech Zulu Event

MARCH 7, 2010

Panelists will offer concrete insights into a variety of mobile marketing and content issues: campaign sizes, appropriate approaches to measurement, SMS vs WAP banners vs in-app advertising, emerging ad formats, ROI vs online display, search and email, along with the impact of targeting on performance. But does every brand need an app?

Mobile 40

Mobile Media Case Study Advertising 40

Tech Zulu Event

MARCH 8, 2015

Mason’s move into a new startup venture is a big departure from his last business model, but he considers it a passion project. The moonlight towers became Austin’s first street lights and stood several stories high simulating light for up to 1,500 feet. Tours are priced reasonably.

Guide 40

Guide Paramount High Tech Entertainment 40

Both Sides of the Table

JANUARY 16, 2012

Start by trying to narrowing the list of total prospective VCs. In the era of social networks, LinkedIn, Facebook messaging, Quora and email addresses that are easily guessable, it’s easy to think that maybe you should just approach a VC directly. Maybe up to 6 hours. Tell a friend! And now, the details … 1.

Develop 366

Develop Development Funding Venture Capital 366