Entrepreneur SEO Social Media Summary 
Startup Professionals Musings
JULY 24, 2015
In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas. Every entrepreneur should count on at least a couple of adjustments or pivots before they get it right. Let that ideal co-founder find you.
Startup Professionals Musings
DECEMBER 14, 2013
Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company. Align your business model to how your customers want to buy.
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Both Sides of the Table
APRIL 23, 2011
I took the opportunity this past week to publish summary notes of some of the VCs and entrepreneurs I had interviewed on This Week in VC. One of my goals in doing the show was not only to educate entrepreneurs but also to put a human face on many of the VCs in our industry as VCs can be hard to get to know. Thank you. (if
Startup Professionals Musings
OCTOBER 3, 2012
In a recent book by business technologies guru Joe Wozny, “ The Digital Dollar: Sustainable Strategies for Online Success ,” I found a good summary of the top strategies, with some practical advice on how to implement them: Understand what’s in a name on the Internet. Engage your audience with social media. Search engines.
Startup Professionals Musings
APRIL 7, 2017
Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company. Align your business model to how your customers want to buy.
Startup Professionals Musings
NOVEMBER 3, 2012
Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Here is my summary of her detailed roadmap to get you back on the right track with a “customer-centric” approach rather than a “company-centric” approach: Find out what customers want and how they want to buy it.
Startup Professionals Musings
NOVEMBER 12, 2013
In the latest book by business guru Joe Wozny, “ The Digital Dollar: Sustainable Strategies for Online Success ,” I found a good summary of some great strategies, with some practical advice on how to implement them: Understand what’s in a name on the Internet. Engage your audience with social media.
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