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10 Reasons To Market Globally While Selling Locally

Startup Professionals Musings

These days it is often more about being unique than being valuable. A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people.

Marketing 107
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10 Keys To Results With Social-Local-Mobile Marketing

Startup Professionals Musings

These days it is often more about being unique than being valuable. A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people.

Mobile 173
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The Corrosive Nature of Over-Introducers

Both Sides of the Table

These people are like the friend in college who always tempted you by telling you about the latest party when you were at the library studying. In many instances this help is genuine, well-meaning and productive. It starts seemingly innocent enough. It’s human nature to try and be helpful to others.

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How the myth of the ‘girlboss’ harms emerging women in tech

TechCrunch LA

Like with many consumer brands geared toward women, we buy in not just because of the marketing, but because of the product itself. They all seem to have slightly similar journeys, like they run consumer brands, maybe [have] slightly problematic racial politics, and some kind of takedown piece [is written about them].

Startup 280
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10 Innovative New Global Ways To Grow Your Business

Startup Professionals Musings

These days it is often more about being unique than being valuable. A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people.

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10 ‘Best Of Breed’ Marketing Practices For Startups

Startup Professionals Musings

These days it is often more about being unique than being valuable. A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people.

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Interview with Greg Siegel, VidMe

socalTECH

A lot of us have been in situations where we've shared various things with people--and usually, innocently, have them forward it around, reposted it, and done a lot of things you wish they hadn't done. It's a lot more contextual, and something as innocent as making a comment that you're not happy with your job at the moment can be an issue.

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