Remove Marketing Remove Metrics Remove Mobile Remove Sites
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53 Questions Developers Should Ask Innovators

TechEmpower

” or “Are you developing for desktop, tablet, mobile, or all three?” How will you be taking this to market? What are your key Startup Metrics ? What are some sites or companies in the same space? Often this ties to marketing support. Are you targeting desktop, tablet, or mobile?

Develop 520
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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And the more public you can make your goals for these key metrics the better. They have a mobile app and I felt like it crashed too much for my liking. How do the mobile customers break down by device type?

Metrics 346
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Are you really ready to examine your email open rates?

Berkonomics

No–one needs to tell you that mobile readers now outnumber desktop readers for your. A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. If you have not done so, let Google tell you whether your web site is responsive.

Email 156
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Have you heard? Eyeballs aren’t everything.

Berkonomics

Back when we were all trying to figure out the real value of traffic on the web, investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. And yet, users rave about the service, and spend long durations of time on the site. Did the eyeballs suddenly disappear?

Metrics 296
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Email open rates: Your best marketing test

Berkonomics

No–one needs to tell you that mobile readers now outnumber desktop readers for your message. A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. And treat the result seriously. How about your emails? Same thing.

Email 120
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9 Ways to Use Pull Marketing When Push Doesn’t Work

Startup Professionals Musings

More and more customers these days are doing their own marketing research, scanning internet reviews and feedback from friends, rather than trusting messages that you push out through advertising. I recommend that you experiment to find the best sites for your business, with the majors including Twitter, Facebook, Instagram and YouTube.

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7 Steps To A Memorable New Venture Marketing Rollout

Startup Professionals Musings

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. I find that digital marketing is the most visible and effective place to start.