Marketing Outsource Satisfaction 
Startup Professionals Musings
FEBRUARY 24, 2020
A solution I often recommend, as least in early growth, is the use of outsourcing for critical tasks. While this approach appears to cost more on the surface, it often actually costs you less, when you consider the hidden costs of rework, poor customer satisfaction, employee management, and training required. with experience.
Startup Professionals Musings
MAY 16, 2020
New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction. Even with the perfect product, your customers won’t even know you exist without marketing. Watch that patent provide a real barrier to competitive entry.
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Startup Professionals Musings
JANUARY 20, 2016
If you have a software development background like mine, I’m sure you often get questions about when to outsource, versus building the solution in-house. Outsourcing is defined as contracting the work to another company, usually located in a developing country, like India, China, or Eastern Europe. Factor in all the cost elements.
Startup Professionals Musings
FEBRUARY 11, 2023
New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction. Even with the perfect product, your customers won’t even know you exist without marketing. Watch that patent provide a real barrier to competitive entry. Marty Zwilling
Startup Professionals Musings
NOVEMBER 5, 2022
Most experts agree that the key to worker productivity, decision making, and satisfaction, is raising their level of engagement from the currently low thirty percent range. Outsourcing and working from home needs coordination. In the early days of outsourcing, I was led to believe that it would reduce the need for local managers.
Startup Professionals Musings
OCTOBER 29, 2021
Studies have shown that work productivity is related to a happier work culture , and customer satisfaction and loyalty are also dependent on the culture. Use marketing, blogging, and industry conferences to get the message out. The stigma of a clunky desktop today can easily lower worker engagement and satisfaction.
Startup Professionals Musings
AUGUST 8, 2014
If you have a software development background like mine, Im sure you often get questions about when to outsource, versus building the solution in-house. Outsourcing is defined as contracting the work to another company, usually located in a developing country, like India, China, or Eastern Europe. Factor in all the cost elements.
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