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MarketShare, Ticketmaster Partner On Pricing Tools

socalTECH

Los Angeles-based MarketShare , a provider of marketing analytics software, and Ticketmaster , the ticketing firm, said Monday that they have partnered. According to the two, they will develop a suite of dynamic pricing tools for clients, to help them price their live events. READ MORE>>.

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Interview with Wes Brodsky, SaveFans

socalTECH

We are an offer-based platform that allows users to negotiate the price they buy and sell tickets for, on the secondary market. The easiest way to think about it is that we're like the Priceline for the secondary ticket market. Wes Brodsky: The ticketing industry, since its inception, has been on a fixed price model.

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The Story Behind ScoreBig's Live Entertainment Tickets, with Adam Kanner

socalTECH

Explain where ScoreBig fits into the event ticketing market? But, how do you do that in a way that doesn't cannibalize your full price tickets and screw up your brand? On the flip side, over the last several decades, ticket prices have appreciated every year. Adam Kanner: We are here to solve two problems.

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Why Hopscotch Is Behind Your Favorite Mobile Sports App, with Laurence Sotsky

socalTECH

We also do lots of things in-venue, including mobile ticketing, integrating with Ticketmaster, Comcast, and many other ticketing providers. Combining that with my previous experience, which was in the platform and SaaS market, and sports, was really a home run. I think that's really important before you go after a much larger market.

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Former Madison Square Garden President Scott O’Neil Joins ScoreBig Advisory Board

Tech Zulu Event

O’Neil said, “ScoreBig.com is the only business that offers consumers deep savings on tickets in a way that protects the brand of the property and the integrity of full-price sales.” He brings to ScoreBig.com the much needed expertise for marketing and growth. Problem Solved. ScoreBig.com , headquartered in Los Angeles, Calif.,

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Interview with Harry Lin, Lottay

socalTECH

We spent a couple of thousand dollars a month in marketing to just keep buying Evite and Evite.com as keywords, and otherwise there was no ads and marketing. People hate fees when you do that, they hate it when they are charged for taking money from an ATM, for Ticketmaster when it charges a fee.

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