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Driving Purchase Decisions in the Social Media Era. TCOSC Marketing and Sales Executives Society. Social media is evolving rapidly and is dramatically altering how purchase decisions are made. Thursday, November 15, 2012 --.
Thursday, November 15, 2012 -- Driving Purchase Decisions in the Social Media Era. TCOSC Marketing and Sales Executives Society. Driving Purchase Decisions in the Social Media Era Social media is evolving rapidly and is dramatically altering how purchase decisions are made.
Wednesday, January 12, 2011 -- Content World Turned Upside Down: Can Traditional Media Adapt? TCOSC Digital Media Society. Every aspect of the business of entertainment media and other content providers, and their traditional sources of revenue, are under assault by disruptive business models. See [link] (more)
TCOSC Marketing and Sales Executive Society. Speaker: Steve Gogolak, Executive Director of Media and Webcasting, Cramer. Wednesday, March 16, 2011 -- Virtual Events: Selling More by Spending Less. Customer and prospect events can be risky, with the cost of staging the event often exceeding the revenue generated.
Panel includes: David Bakula, SVP, Analytics, Nielsen/SoundScan; Craig Benner, VP Sales, SpecificMedia; Tom Larkin, CEO, Share Magnet; Richard Neff, President, Neff Law Firm; Jeff Zwelling, CEO, Convertro. Moderator: Ned Sherman, Digital Media Wire. Tuesday, January 31, 2012 -- The Digital Data Revolution. See [link] (more)
Thursday, November 4, 2010 -- Content World Turned Upside Down: Can Traditional Media Adapt? TCOSC Digital Media Society. Every aspect of the business of entertainment media and other content providers, and their traditional sources of revenue, are under assault by disruptive business models. See [link].
Tuesday, November 15, 2011 -- Is Social Media Killing Email. Presented by the Marketing and Sales Executives Society. Youve seen the headlines: 9 Reasons Why Email is Dead. With the seemingly endless reports about the death of email, its no wonder that the commonly-held myth of decreased email usage exists.
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