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How to Solve the Biggest Frustration Marketers Have With Social

Both Sides of the Table

What you really want to know is which campaigns drove “bottom of funnel activities” such as: Purchases, newsletter signups, subscribers, comments and so forth in the same way you’d be tracking this on Google Analytics for your SEO / SEM campaigns, direct referrals, etc. I have been using the basic awe.sm No brainer.

Marketing 307
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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. She not only became an expert in SEO, she began consulting in SEO to continue to make ends meet and she became a speaker on the topic.

Startup 363
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Chartbeat is to Blogs as Google Analytics is to Print Newspapers

Both Sides of the Table

Chartbeat is a relatively young company and product. I’m only writing about the product because I’m passionate about it. Let’s start with what I like most about the product. I’m not a shareholder and I’m not even actively looking at making an investment. Basically, it rocks!

Blogging 287
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8 Ways To Ensure That Your Website Is Winning For You

Startup Professionals Musings

Even more disappointing are other statistics that show most websites that do exist have a very low “conversion rate,” or ratio of visitors to the site versus ones who meet your goal of buying a product or signing up for a newsletter. Skip the hyperbole. Provide irresistible offers to keep their attention. No company exists in a vacuum.

SEO 53
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Sustainable Strategies for Internet Startup Success

Startup Professionals Musings

In the online world, you need a solid connection between your domain name and your product, brand, or business. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. In addition, you must reserve consistent names in key online channels like Twitter, Facebook, and others.

Startup 96
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7 Strategies For Beating The Failure Odds Online

Startup Professionals Musings

In the online world, you need a solid connection between your domain name and your product, brand, or business. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. In addition, you must reserve consistent names in key online channels like Twitter, Facebook, and others.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

No one wakes up and says to themselves, “I need to buy that product I have never heard of before.” Such Search Engine Optimization (SEO) is modern-day snake oil. Instead of billboards, affiliates own websites, many of which contain meaningful content associated with the products they advertise. It does not happen.

Customer 164