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Half Lives. Social Media. And Snapchat Stories.

Both Sides of the Table

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. Eventually Twitter acquiesced and started putting Tweets that you missed “while you were away.” There are two reasons that stories was a big leap forward for Snapchat.

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6 Ways The Business Social Media Players Are Changing

Startup Professionals Musings

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. 04% full, you should start looking for a new container.

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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no

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6 Reasons Earned Social Engagement Surpasses Paid Ads

Startup Professionals Musings

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. 04% full, you should start looking for a new container.

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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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Star-studded digital avatar startup Genies launches NFT fashion marketplace

TechCrunch LA

Digital avatar startup Genies , known its for high-profile partnerships with celebrities such as Justin Bieber, Migos and Cardi B, has just released its long-anticipated NFT storefront, “The Warehouse.” An image of the Genies platform showcasing a fashion collection designed by creator Ian Charms. Image Credits: Genies.

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Naritiv's Snapchat Analytics Software Acquired By Hootsuite (Update)

socalTECH

The Snapchat analytics software developed by Los Angeles-based Naritiv , a startup producing online content for brands, has been acquired by social media management firm Hootsuite. Hootsuite said the acquisition specifically was geared towards the Snapchat analytics solutions created by Naritiv. READ MORE>>.

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