Both Sides of the Table

AUGUST 15, 2009

I was working hand-in-hand with my close friend and associate Stuart Lander who was running our UK office and with one of our local sales reps. We helped the write out their requirements for a system. Winning the contract meant that we would hit our quarterly revenue figure and be in good position for our annual sales target.

Startup 151

Startup Outsource Development Software Review Technical Review 151

Both Sides of the Table

MARCH 25, 2016

It says that selling an airplane ticket for $500 and getting paid a $5 fees by the airlines (1% gross margin) is not the same thing as selling $500 of software that you built (>90% gross margin). The questions that a VC mulls before writing a check are precisely the questions you should be asking yourself. Market Size.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

FEBRUARY 7, 2010

There’s one attribute (coming soon) that I need to have in order to write a check but I don’t believe is vital for success. I’ll publish the final post in this series this week and then move on to my next series – sales & marketing. I’ll be covering my PUCCKA sales methodology.

Entrepreneur 267

Entrepreneur Startup SaaS San Diego 267

Tech Zulu Event

JANUARY 19, 2012

The industry had seen unprecedented growth in the past decade due to a combination of factors, one of which was the United States’ economic recession. Due to the combination of these factors, marketers began to more heavily fund digital platforms. As the combination of the three provide the ultimate benefit.

Mobile 85

Mobile Software Review Statistics Technical Review 85

Both Sides of the Table

AUGUST 14, 2009

I recently wrote a post on angel financing covering the topic of convertible notes but I realized I was thinking about the issue more from investor perspective and a very narrow topic of how to price the round. I’m a software guy so I’m sure there are cases where building isn’t feasible. It creeps people out.

Angel 291

Angel Funding Venture Capital Startup 291

Both Sides of the Table

APRIL 2, 2010

I’m writing this series because if you better understand how VC firms work you can better target which firms make sense for you to speak with. I’m writing this post to explain to entrepreneurs what you should be thinking about in terms of the VC’s you approach and the size and stage of their funds.

Venture Capital 269

Venture Capital Funding Invest GRP Partners 269

InfoChachkie

DECEMBER 2, 2009

If you have the proper mechanisms to accurately calculate your Cost Per Customer / Lifetime Value Equation, you will happily purchase as many customers from affiliates as your cash flow constraints will allow, as long as the average acquisition price is less than the customers’ average lifetime value.

Customer 164

Customer Custom Advertising SEM 164

socalTECH

FEBRUARY 27, 2009

We didn't wanted to create new project management software--everyone uses Microsoft Project--but we wanted to make it more collaborative. So, our software takes a Microsoft.mpp file, and allows a whole team to manipulate it. There was a disconnect between the product and the sales process. You can just download and use it.

Startup 100

Startup Software Review Technical Review Software 100

Both Sides of the Table

FEBRUARY 27, 2019

This can include: Fund raising, product development choices, sales, marketing effectiveness, competition, business development, M&A … whatever. You can write this as a narrative in 3–5 key bullet points. There is limited way for board members to read them, digest them, compare them to the last board meeting, write up questions.

Startup 226

Startup Slides Metrics News 226

Both Sides of the Table

APRIL 12, 2018

Many people will write the history on why Ring became an enormously successful company and why it became a real-world unicorn in a world when many startups are anointed that merely on paper. Jamie’s ethos led him to price at just $3 / user / camera / month at a time when traditional home security companies’ monthly fees were so unaffordable.

Startup 247

Startup Pricing Product Marketing 247

Both Sides of the Table

MAY 7, 2011

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.

Software Review 285

Software Review Software Blogging Startup 285