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Pour And Stir I – In Pursuit Of The Ideal Business Model

InfoChachkie

Note: This is Part I in a three-part series on The Perfect Business Model. I am not a Muslim scholar, but a layman’s interpretation of this tradition of intentional errors is that it arises from the belief that attempting to emulate God’s perfection is sinful. . Click here for Part II , and Part III. Ideal Business Model Attributes.

Customer 153
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Taika is building a better coffee through natural chemistry and adaptogens

TechCrunch LA

It’s the origin story for Taika , a new startup that’s aiming to bring natural stimulants to the masses through its juiced up coffee-beverages. “I had these compounds and these stacks that I was putting together for myself,” said Sharon. ” Image Credits: Taika (opens in a new window).

Startup 284
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How to Use Generative AI and LLMs to Improve Search

TechEmpower

or "How can I modify my direct deposit account?" Artificial Intelligence (AI), and particularly Large Language Models (LLMs), have significantly transformed the search engine as we’ve known it. This presents businesses with an opportunity to enhance their search functionalities for both internal and external users.

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The Power Of Mouth To Mouth Marketing

InfoChachkie

The CEO of Expertcity (creator of GoToMyPC and GoToMeeting, acquired by Citrix) was born in Germany and grew up in South Africa. Although his English was impeccable, he was occasionally tripped up by colloquialisms. Startups must economically counteract the pervasive drone of large incumbents'' messaging.

Marketing 239
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The Power Of Mouth To Mouth Marketing

InfoChachkie

The CEO of Expertcity (creator of GoToMyPC and GoToMeeting, acquired by Citrix) was born in Germany and grew up in South Africa. Although his English was impeccable, he was occasionally tripped up by colloquialisms. Startups must economically counteract the pervasive drone of large incumbents'' messaging.

Marketing 133
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Why GoToMeeting’s SaaS Playbook Wouldn’t Work Today

InfoChachkie

It was a decade ago that I led the sale of Expertcity (creator of GoToMeeting) to Citrix. We spent so voraciously because we had a pour and stir business model. I knew that every dollar I spent to acquire a customer resulted in a 4x return. I couldn’t spend money fast enough.

SaaS 100
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10 Reasons To Start A Company In An Economic Downturn

InfoChachkie

There has recently been a common theme among the entrepreneurs I have interviewed and the conferences I have attended: despite the relatively weak state of the world economy, now is a great time to create a high-tech startup. As Guy Kawasaki pointed out in our recent conversation , “…it is cheaper than ever to start a company.

Company 257