Startup Professionals Musings

AUGUST 4, 2017

Exactly what is that customer experience that every modern marketer is talking about, and how do you measure it? One metric now commonly used is called the Net Promoter® Score (NPS). Now all we hear about is providing the best “customer experience.” Remember the old adage, “If you can’t measure it, you can’t manage it.”

Customer 85

Customer Custom Product Marketing 85

Startup Professionals Musings

DECEMBER 22, 2021

Happy customers quickly become your biggest advocates, today reaching far beyond friends and family, and they make traditional marketing efforts pale in comparison for growth, loyalty, and new customer acquisition costs. Use metrics to assess needs and growth economics.

Customer 114

Customer Custom Satisfaction Metrics 114

Tech Zulu Event

NOVEMBER 28, 2011

Live, right there in front of us, he opened his private admin dashboard with the stats from AppSumo and revealed what marketing campaigns failed, how much those cost as well as which ones succeeded and how much revenue those brought in. Their first few weeks in business we’d have brainstorming sessions on how to market.

Metrics 87

Metrics Email Startup Technical Review 87

socalTECH

JULY 10, 2017

We talked with Tim about how they're now applying this to a new market. With each company that we've started, we've concentrated on a particular market. PointPredictive is focused on the automotive lending market. They were the first company to bring artificial intelligence and machine learning scoring to the commercial market.

Artificial Inteligence 124

Artificial Inteligence Software Review San Diego .Net 124

Startup Professionals Musings

APRIL 26, 2015

Exactly what is that customer experience that every modern marketer is talking about, and how do you measure it? One metric now commonly used is called the Net Promoter® Score (NPS). Now all we hear about is providing the best “customer experience.” Remember the old adage, “If you can’t measure it, you can’t manage it.”

Customer 100

Customer Custom .Net Competition 100

Both Sides of the Table

DECEMBER 27, 2011

As I like to say, “If you’re really on to an enormous idea then other people in the market are going to spot that and want to compete with you. If you have a market lead then raising capital and making investments now will help you as others enter the market. If you don’t, somebody else WILL!”

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

AUGUST 14, 2015

Define metrics to keep on track for the journey. Common financial metrics include burn rate, gross margin, revenue growth and net profit. You also need a sales pipeline, customer acquisition costs and marketing costs as a percent of revenue. These measurements should be driven by your values and your company culture.

Startup 101

Startup Metrics Resource Mentor 101

Startup Professionals Musings

FEBRUARY 8, 2015

Most existing metrics and analytics for measuring customer satisfaction and loyalty, including the popular Net Promoter Score (NPS), don’t distinguish between recommend messages to others (word-of-mouth), detract messages or no message at all. Marketing-driven customer acquisition.

Customer 100

Customer Custom Satisfaction Social Media 100

Startup Professionals Musings

OCTOBER 12, 2010

It’s human nature to prioritize the metrics that get measured, so the simple act of keeping track is often enough to have a significant positive impact. You can also use this space to keep track of innovators (R&D personnel) and rainmakers (sales & marketing personnel). Detail isn’t important; tracking your progress is.

.Net 89

.Net Metrics Competition Template 89

Startup Professionals Musings

MARCH 11, 2014

Exactly what is that customer experience that every modern marketer is talking about, and how do you measure it? One new metric now commonly used is called the Net Promoter® Score (NPS). Now all we hear about is providing the best “customer experience.” Remember the old adage, “If you can’t measure it, you can’t manage it.”

Customer 98

Customer Custom .Net Competition 98

Startup Professionals Musings

OCTOBER 11, 2013

Most existing metrics and analytics for measuring customer satisfaction and loyalty, including the popular Net Promoter Score (NPS), don’t distinguish between recommend messages to others (word-of-mouth), detract messages, or no message. Marketing-driven customer acquisition.

Customer 97

Customer Custom Satisfaction Social Media 97

Tech.Co

APRIL 11, 2018

You’d be forgiven, then, for assuming the city is seeing a net loss of tech workers. The Bay Area is holding strong population-wise, but that isn’t the only metric to consider. But, you’d be wrong, according to a new report out from LinkedIn. ” But Who’s Leaving?

Report 70

Report .Net Template Writing 70

Both Sides of the Table

MAY 19, 2018

When you raise money from investors you produce information that you are told they want and care about: A fund-raising deck that articulates your company strategy, plans, team, market, competitors and so forth. Kai taught me that the key metric to whether a sales process is going well is “engagement.”

Funding 336

Funding Venture Capital Startup Email 336

SoCal CTO

MARCH 22, 2007

I have to say that it has netted far more than I would have thought. Early Stage Marketing and Branding – Farida Fotouh. Marketing, Startups and Networking in Los Angeles. Weve also found that potential clients find us through LinkedIn. Im very happy with the time Ive spent building up my LinkedIn network.

Blogging 150

Blogging CTO Coach CTO Hire Southern California 150

Tech Zulu Event

NOVEMBER 8, 2012

We’re all so caught up in social media marketing and search engine optimization (SEO) that we tend to forget one on one relationships are the most powerful of them all. With no safety net in play, just peace in his heart, he stayed and let everyone he knew in Indy know that he believed in the city, the people, and growing tech scene.

Startup 104

Startup Technical Review Search Engine Optimization Los Angeles 104

Both Sides of the Table

SEPTEMBER 27, 2015

Not the successful companies themselves but the entire b t culture of swash-buckling startups who define themselves by hitting some magical $1 billion valuation number and the financiers who back them irrespective of metrics that justify it. That’s how markets go. 10 years from now people will be embarrassed to say unicorn.

Technical Advisors 150

Technical Advisors Startup Writing Blogging 150