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10 Essential Branding Maxims

InfoChachkie

Never Gonna Give You Up ’s resurgence began in 2007, when a user on an obscure gaming site posted a link to Rick’s video under the heading for a trailer of the not-yet-released Grand Theft Auto IV video game. Maxim #1 – It’s About the Promise, Stupid. Maxim #2 – What You Say It Means Doesn’t Mean Anything. Guy Gabriele.

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Maximize Your Exit By Not Selling Your Company

InfoChachkie

However, in many cases, acquiring companies behave in a less rational manner than Mr. Jackson. Citrix politely approached us, told us they had an interest in acquiring our company and then asked us, “How much?”. Our response was that there was no “price” as our company was not for sale. We were not rude nor indignant.

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How To Maximize Your Value At A Startup: Your Greatest Ability Is Often Your Availability

InfoChachkie

Entrepreneurs should likewise endeavor to maximize their utility by playing as many positions on their startup team as they can effectively master. Thus, it is not uncommon for someone to be responsible for tasks that would be addressed by several people at a Big Dumb Company. Maximize Your Utility By Understanding Your Ability.

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Infiltrating Big Dumb Companies: In Through The Out Door

InfoChachkie

Although the plot was obviously devised for comic effect, it serves to illustrate that non-conventional methods of infiltrating Big Dumb Companies (BDCs) are often effective. Entrepreneurs constantly have to capture the attention of larger companies. Eventually, you will reach someone at the target company.

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6 Keys To Startup Wins Without Disruptive Innovation

Startup Professionals Musings

For example, you may think that disruptive smartphones were an overnight sensation, but in reality, it took huge investments by several different companies starting in 1992, including IBM, Apple, and Google, before the market really took off in 2007. Marty Zwilling First published on Inc.com on 05/15/2020.

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Congrats To The Spotlight: LA Tech Fall Presenting Companies at UCLA

Tech Zulu Event

After months of submissions and the amazing help from our judges , the Spotlight is shinning down on awesome companies that were born right out of Southern California. And now without further ado I present the Spotlight: LA Tech Fall Companies: Spotlight Companies. It’s a gallery of great entrepreneurship. View Larger Map.

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Finding an Investor Who is in Love with You

Both Sides of the Table

As I reflect upon the journey’s I’ve taken as a VC since 2007 I realize that the ones I was best at – and that I enjoyed the most – are ones that began by falling in love. I want to wake up in the morning on weekends thinking about the company, the product, their positioning. I fall in love with entrepreneurs.