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Report: WebVisible Shuts Down

socalTECH

Irvine-based online advertising firm WebVisible has shut down, according to a report Wednesday. The company has not yet confirmed the shutdown, however, founder and CEO Kristen Mangers had left the firm in January in 2011.

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OpenX Hits Profitability, Nears $100M In Annual Revenues

socalTECH

Los Angeles-based OpenX , the developer of online advertising serving software, reported today that it has achieved its first full quarter of profitability, and is has exceeded an annual run rate of $100M. OpenX develops online ad serving software, which is used by web publishers to display web advertising. READ MORE>>.

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Hulu Approaching 1M Hulu Plus Subscribers

socalTECH

The firm reported 875,000 paid Hulu Plus subscribers as of June 2011, up from less than 250,000 six months ago, in December of 2010. per month, with the remainder of the payout to content providers coming from advertising revenue. per month, with the remainder of the payout to content providers coming from advertising revenue.

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Remember The Phone Company? It’s Back And It’s Called Facebook

InfoChachkie

Instead of foisting antiquated conversion funnels on mobile users, advertisers should offer consumers what they want - the opportunity to transact (or learn more) with a single click. Fortunately for consumers, not all mobile advertisers are clueless. Note: I am an Invoca investor via Rincon Venture Partners ).

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Mogreet: Verizon Leads On Video Messaging

socalTECH

The firm said its Q1 2011 mobile marketing analytics report finds that 44 percent of mobile videos are viewed on Verizon Wireless phones, followed by AT&T at 34.6 percent, then Spring at 9.7 T-Mobile represented 5.8 percent of video views, with Cricket at a slim 1.4 percent.

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Go West Young Men: Winklevoss Twins Buy $18M L.A. Mansion To Dive Into SoCal Tech Scene

SoCal Delicious

Colleen Taylor is based in San Francisco where she is a reporter for TechCrunch TV. Previously she worked for GigaOM, where she reported on startups and Silicon Valley. Earlier, Colleen reported for Mergermarket, an online newswire and subsidiary of the Financial Times focused on M&A. Advertise Here. Advertise Here.

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GumGum Makes Images Profitable for Publishers

Tech Zulu Event

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. Tanz has been featured in Entrepreneur Magazine “Young Millionaires of 2011 Special Report.” from Carnegie Mellon University. He decided to pivot.