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The Old Ways Of Social Media Marketing Are Broken

Startup Professionals Musings

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.

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Social Media is a Boon to Startups Who Do It Right

Startup Professionals Musings

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that I often see, along the following lines: Diving in without a strategic plan. Not having a social media policy.

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BLOGGER ALERT: How to Start a Blog and Make Money Blogging

Tech Zulu Event

In this article you’ll discover how to start a blog that makes money. There are four types of blogs; written blogs, video blogs, photo blogs and a combination of these. We’ll primarily be discussing written blogs. There are two different components to make money blogging. Let’s discuss. Not really.

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Dana White, Scott Monty, Guy Kawasaki and More | NMX Keynotes 2013

Tech Zulu Event

Dana White discusses The UFC’s rise to become one of the leading global sports brands through success with social media, community engagement and game-changing steps including connecting pro athletes with fans online. Amy Jo will explore how social media gives every human the power to make positive change.

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Marketing The Funniest Site On The Internet With Patrick Starzan of Funny or Die

Tech Zulu Event

He is a marketing professional with over 8 years of extensive online and social media marketing experience. Patrick is the man behind all the marketing aspects of what could be called one of the funniest sites on the web. Above is an interview we did with Patrick at BlogWorld Expo New York 2011.

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Its BlogWorld Time! Los Angeles Get Ready!

Tech Zulu Event

BlogWorld and New Media Expo 2011 comes to Los Angeles and its finally here. In 2006 he was named one of the most influential authorities on Blog Marketing in the world. With Lisa as CEO, the company has grown from an idea for a grassroots conference into a diversified media company.

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Putting the Pedal to the Metal at Amplify

From the Venture Trenches

We heard how Jeff transitioned from a start-up founder to an institutional investor when he helped found Amplify towards the end of 2011. Building a standout destination site for video gamers takes moxie in the highly competitive and lucrative on-line game industry. Jeff looks for these same qualities in the companies he backs.