SoCal Tech Calendar
NOVEMBER 9, 2012
Thursday, November 15, 2012 -- Mobile LAVA: Mobile Local Media Opportunities and Challenges. Mobile LAVA welcomes BIA/Kelsey analysts Matt Booth and Michael Boland to share their insights into the trends, market events, companies and case studies that are driving current and future opportunities in interactive and mobile local media.
InfoChachkie
JUNE 11, 2012
HIGHEST DEGREE OBTAINED BY AMERICA'S 400 RICHEST PEOPLE Source: Forbes Magazine, Jan 2012. According to a January 2012 Forbes article, nearly 16% of the 400 most affluent Americans do not have a college degree. Richard leveraged the fact that record companies were Student’s biggest advertisers to subsequently launch a record store.
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Tech Zulu Event
APRIL 12, 2013
Shareoholic which studied over 200,000 publishers, most of which are its subscribers, found that Pinterest’s referral was topping Bing, StumbleUpon and Twitter. With 28 Million Users by December 2012 Pinterest commands a huge social network that’s the population of New York City, three and a half times over.
Startup Professionals Musings
APRIL 1, 2011
Just yesterday, a new study “ The PNC Economic Outlook: Survey of Small & Middle-Market Business Owners ” was published. At the same time, 62% plan to invest more in marketing and advertising, while 50% will invest in expansion and 46% will pursue new revenue streams. Add new revenue streams, and more aggressive marketing.
Startup Professionals Musings
AUGUST 2, 2012
Sponsorships and advertising. then you may want to consider potential sponsorships or advertising opportunities with that business or venue. If you think location-based services are a long way from mainstream, take a look at the new 2012 Digital Study. Incentives or rewards.
Both Sides of the Table
FEBRUARY 20, 2012
Tracy studied SEOMoz and several other online sources of SEO tips. Sam is the managing director of Launchpad LA and we were about to pick our 2012 class of entrepreneurs. Second, she sells advertising, which given her tight demographic and the big spending that comes when one is planning a wedding she can monetize really well.
Tech Zulu Event
JULY 31, 2013
They jumped on YouTube advertising taking advantage of the lower cost per click compared to traditional Google Adwords. Here is a YouTube marketing case study they did. 12,000 people signed up in the first 48 hours after the Dollar Shave Club video went live in 2012. They partnered with YouTube celebrities. Comedic timing.
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