Remove 2012 Remove Conference Remove Product Remove Writing
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Putting an End to the Dark Ages of Local Businesses

Both Sides of the Table

She entered you reservation by writing in a time slot in a paper calendar and you were in. Today they announced the mobile version of their product – I’d be grateful if you would download it and give it a spin. and then took the lid off of the product by announcing the company – I wrote about that here.

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Why Your Marketing Campaign Sucks

Both Sides of the Table

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389
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Trade Show Guerilla Marketing – Booth Babes With Beards

InfoChachkie

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. Thus, I was inspired when I heard about the impact collaboration-in-the-cloud innovator Central Desktop made at the April 2012 San Francisco ad:tech conference.

Marketing 209
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Above the Cloud with Dave Linthicum | Shifting Perspectives on SaaS and Enterprise IT

Tech Zulu Event

He keynotes leading technology conferences on cloud computing, SOA, enterprise application integration, and enterprise architecture. In this role, Alex was responsible for developing HostPro’s shared, dedicated and managed businesses with 430 employees in sales, marketing, engineering, and product development. Alex Kazerani.

SaaS 92
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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

Sam is the managing director of Launchpad LA and we were about to pick our 2012 class of entrepreneurs. Tracy is knowledgeable enough to talk tech and swap design & product stories with other founders, but she realized early that networking amongst this group and reading and writing in their journals would not bring her more customers.

Startup 363
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Spend 2012 on the Right Side of the Haimish Line

Both Sides of the Table

Occasionally on this blog I break away from industry commentary and write more broadly. The first day of 2012 seems the perfect day to do so. It’s why I still go to after-conference parties and hang out until the end of the night with whomever wants to chat. Happy 2012 to all of you. And on the road out meeting you.

Startup 319
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Pathbrite Shows the Fruits of Having a Crystal Clear Value Proposition

Tech Zulu Event

I mean they just had their formal product launch in April 2012 and was a runner-up in NBC’s Education Nation Innovation Challenge in October 2012, which hails in comparison to the recent contractual partnerships they are forming with education pillars. Apply to conference Startup Alley’s and competitions.