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Creativebug Acquired By Jo-Ann Stores

socalTECH

Creativebug , the online educational video site for the arts and crafts market which was last owned by Otter Media , the joint venture between AT&T and The Chernin Group, has been acquired by Jo-Ann Stores , the arts and crafts retailer. Creativebug had been acquired by Otter Media in 2014, for $10M.

Education 113
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Snagging Pearson’s AR assets and $1 million in cash, GIGXR is ready for its close up

TechCrunch LA

Meet GIGXR , the new owner of all of the assets of Pearson Immersive Learning Group , a subsidiary of the education and media publishing giant, Pearson. The serial entrepreneur had been in discussions with Pearson for the better part of a year to acquire the company’s VR and AR assets.

Training 100
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Enplug: Bringing Social Media To A Display Near You

socalTECH

What''s unique about it, it is stream live social media, and actually puts that social media content on the display right in front of you. Zach had built one of the top ten education apps in the App Store, and after they started talking, Zach also decided to drop out of college and join as a co-founder. How big is this market?

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Los Angeles’s Secret to Startup Success

Tech.Co

When Los Angeles, CA was listed as the fastest-growing tech startup region in 2014, many guesses were raised about the root cause of its success. s other startup advantages include: A long media history: Companies such as Netflix and Buzzfeed are based in L.A. Could it be the large number of new companies? Don’t stop with just one.

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Venture capitalists ‘like and subscribe’ to influencers

TechCrunch LA

Next she took to Instagram, a new social media platform that quickly became the most effective tool in a blogger’s toolkit. The first phase was the rise of the media platforms: YouTube, Instagram, etcetera, that allowed creatives to build audiences. With new followers — today her account, @weworewhat , has 2.2

Platform 170
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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. billion by 2014. Social media users are over 60% more likely to check email at least four times a day than those who don’t use social media.

Email 339
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Smart Startups Learn How To Create And Manage Hype

Startup Professionals Musings

Creating a successful startup is all about marketing these days, no matter how compelling your solution. According to Urban Dictionary , hype is “a clever marketing strategy where a product is advertised as the thing everyone must have, to the point where people begin to feel they need to consume it.” Peak of inflated expectations.

Startup 97