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How Smart Startups Survive Investor Due Diligence

Startup Professionals Musings

This is the mysterious and dreaded due diligence process, which can kill the whole deal. Some entrepreneurs do very little to prepare for due diligence, assuming all the talking has already been done, and the business plan and results to-date tell the right story. Visit reference customers, partners, and vendors.

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4 Strategies That Must Be Part of Customer Marketing

Startup Professionals Musings

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. If you refuse to play by their rules, they have the power to easily find alternatives, and actively pull other potential customers away.

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8 Myths Technologists Believe That Sink Businesses

Startup Professionals Musings

I usually envision a 50-50 ownership split for their efforts, but every engineer believes the technology side deserves the majority share. If you consider yourself a technologist, you probably believe and may be propagating one of the following myths: The first priority for funding should be to develop the technology.

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Smart Startups Don’t Try To Satisfy Every Customer

Startup Professionals Musings

In business, this means an entrepreneur who never says no to any customer is doomed to a hard life and some expensive mistakes. Many people will argue that total customer satisfaction is paramount, but I’m a pragmatist who believes that treating everyone the same really means treating all of them poorly.

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UCSB Tops Harvard & Wharton In Startup Wars

InfoChachkie

According to a recent Forbes article , UC Santa Barbara''s Technology Management Program offers students a superior startup education over the University of Pennsylvania (home of Wharton), as well Harvard, Northwestern and even its acclaimed southern neighbor, the University of Southern California. Want to be an entrepreneur? Techpreneurs.

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6 Keys To Make Sure Your Product Fits Today's World

Startup Professionals Musings

Great technology leads to innovative solutions that are possible, but not necessarily great businesses. Yet, due largely to non-technology business considerations, including pricing, safety concerns and support infrastructure, there are none that most people can name. Develop written business plans as detailed as product plans.

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Why the Former President of Nickelodeon Joined mitú as CEO.

Both Sides of the Table

S**t’s About to Get Real Herb Scannell is teaming up with mitú’s founder & president Beatriz Acevedo who oversees content production, talent development and social impact. Beatriz has been a tireless public advocate of the role of Latinx leaders in startups, technology y media. home ownership in 2015 (NAHREP).

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